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Advertising MA

Bournemouth University

Key information

Data source: UCAS & IDP CONNECT

  • Study mode

    Full-time

  • University Ranking

    70th

    4
  • Subject Ranking

    35th

    5 (Marketing)
  • Research Quality

    A measure of the quality of the research undertaken in the university.

    Read more

    2.65

    / 4.00
  • Research Intensity

    A measure of the proportion of staff involved in high-quality research in the university.

    Read more

    0.30

    / 1.00
  • Qualification

    Master of Arts

  • Application deadline

    n/a

  • Start date

    SEP-19, SEP-20

Course Summary

This dynamic course is for determined and driven people who are ambitious about their career within the advertising industry. Whether you have recently graduated with a good degree in an advertising-related subject or you are a communications professional looking to further your career, this challenging degree provides the knowledge and tools necessary to become an advertising specialist. The course features an advertising ‘boot camp’ where you will get the chance to be embedded in a live agency environment (either in Bournemouth or elsewhere in the UK) or work as part of an agency team in-house on campus. This brings together all your learning and experience into an intensive work experience that prepares you for your future career in the industry.

This course has academic, professional and practical relevance and our Faculty of Media & Communication has an excellent reputation within the marketing and corporate communications industries in the UK. It benefits from strong industry connections and is endorsed by the Institute of Practitioners in Advertising (IPA), Design and Art Direction Awards (D&AD) and the Institute of Direct and Digital Marketing (IDM). Upon graduation, you will have a clear appreciation of the strategic dimensions of advertising and the management of creativity. You'll also possess the skills and knowledge to develop valuable insights using a range of advertising research and evaluation techniques. The course covers theory and approaches to equip you with the tools to think creatively, become aware of calculated risk and to challenge assumptions, academically and in practice.

Careers: This course will give you a clear appreciation of the strategic dimensions of advertising and the management of creativity. Upon completing this course, you will possess the skills and knowledge to develop valuable insights using a range of advertising research and evaluation techniques. After completing this course you’ll be prepared to work agency- and client-side. Some of our graduates can be found working in top agencies including Saatchi & Saatchi, Fallon and Ogilvy Mather, and for clients in a wide range of industries from entertainment to automotive.

Tuition Fees

This section explains how much you will need to pay in tuition fees to study this course at this university. Fees vary by country of residence so make sure you select which country of residence applies to you.

£9,500 per year

country flag Students from England

These are the tuition fees you pay if you are resident in England

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This fee is also applicable to students from Channel Islands.

University information

University Ranking

70th

About this University

Bournemouth University courses are industry-informed and relevant: the university offers invaluable work placement opportunities to every student, as well as overseas exchanges. Combined with a beautiful coastal location and commitment to ensuring its learning and social spaces are modern and attractive, BU has something to offer everyone.

Address

Talbot Campus

Fern Barrow

Poole

BH12 5BB

UNITED KINGDOM