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PR and Marketing Management BA (Hons)

Cardiff Metropolitan University

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Full-time | Cardiff Met - Llandaff | 3 - 4 Years | 14-SEP-20
  • Full-time | Cardiff Met - Llandaff | 3 - 4 Years | 14-SEP-20
  • Sandwich | Cardiff Met - Llandaff | 4 - 5 Years | 14-SEP-20

Key information

Data source: UCAS & IDP CONNECT

  • UCAS Course Code

    N504

  • Study mode

    Full-time

  • University Ranking

    96th

    19
  • Subject Ranking

    n/a

  • Entry Standards

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  • Graduate Prospects

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  • Student Satisfaction

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  • Qualification

    BA (Hons)

  • Application deadline

    15-Jan

    Read more: Applying to university

  • Start date

    14-SEP-20

Course Summary

The BA (Hons) PR and Marketing Management degree at Cardiff Met offers a defined focus on becoming a Public Relations specialist with a marketing degree. The degree has been developed in conjunction with the Chartered Institute of Public Relations (CIPR) ensuring the teaching content is well aligned with industry expectations. All our marketing courses have a renowned reputation for their vocational orientation - becoming a 'Met Marketer' will enable you to gain the academic knowledge and practical skills needed to succeed in a PR and marketing career. The new degree will seek accreditation from the Chartered Institute of Public Relations (CIPR) and as such will enable students to develop the skills and ability to think creatively and adopt the latest tools in modern Public Relations. The PR landscape is undergoing significant change as consumer and organisations alike rely less and less on traditional media to disseminate and receive information and more and more on instant digital communications – appropriate skilled PR practitioners are more in demand than ever. This course offers students the chance to develop their knowledge and skills in the interlinked disciplines of public relations, media and marketing. Students will develop their talent for communication and learn how to identify a target audience, prepare effective messages and select appropriate PR channels. Students will learn how to use social media and develop creative design skills in response to the needs of the needs of the current marketing environment. Students will benefit from a multidisciplinary approach, taught by academic experts, experienced practitioners, guest speakers resulting in a ‘learning by doing’ approach. In addition to this, as a Met-Marketer you will be able to participate in our CIM Student chapter and follow in the footsteps of our award students by participating in the CIM based creative and entrepreneurial activities. The competition will give you enable you to experience what it is like to work for an marketing agency by working on a campaign for a well-known industry brand with the top 12-finalists being invited to pitch their ideas to the client face to face. This programme is subject to validation for September 2019 entry and the information provided may be subject to change. All new programmes at the University must undergo validation, the purpose of which is to ensure that the proposed programme is aligned to the University's Mission and its content reflects appropriate levels of academic standards and quality.

Entry Requirements

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A level
  • A level
  • Scottish Advanced Higher
  • UCAS Tariff
  • Leaving Certificate - Higher Level (Ireland) (first awarded in 2017)
  • OCR Cambridge Technical Diploma
  • OCR Cambridge Technical Extended Diploma
  • Pearson BTEC Level 3 National Diploma (first teaching from September 2016)
  • Pearson BTEC Level 3 National Extended Diploma (first teaching from September 2016)
  • Welsh Baccalaureate - Advanced Skills Challenge Certificate (first teaching September 2015)
  • GCSE/National 4/National 5
  • Access to HE Diploma
  • International Baccalaureate Diploma Programme

Grades / Points

BBC

Details

Other grade combinations totalling 112 points considered with a minimum of two C grades

Tuition Fees

This section explains how much you will need to pay in tuition fees to study this course at this university. Fees vary by country of residence so make sure you select which country of residence applies to you.

£9,000 per year

country flag Students from England

These are the tuition fees you pay if you are resident in England

University information

University Ranking

96th

About this University

Cardiff Metropolitan University is located in the exciting and lively city of Cardiff. It delivers practice-focused and professionally recognised education across its academic schools.

Address

Cardiff Met - Llandaff

Cardiff Metropolitan University

Western Avenue

Cardiff

CF5 2YB

UNITED KINGDOM