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Course options

  • Qualification

    Bachelor of Arts (with Honours) - BA (Hons)

  • Location

    UHI North, West and Hebrides – Fort William

  • Study mode

    Full time

  • Start date

    08-SEP-25

  • Duration

    4 Years

Course summary

Adventure tourism is the fastest growing area of the tourism industry and has taken the adventure sector by storm in recent decades, bringing adventurous activity experiences into commercial tourism. New, fresh and continuously developing, our graduates have a fantastic opportunity to become a part of the story of shaping this dynamic sector.

The BA (Hons) Adventure Tourism Management focuses on tourism and business practices within the adventure sector, applied in the context of essential practical and professional skills for leadership and safety. Customers expect great service and a safe experience that will satisfy their dreams of adventure and adventure travel: you will learn the skills and knowledge to deliver and manage this, with a critical understanding of the ethical and professional values required.

You will cover outdoor skills practice, safety and leadership, tourism, research, business and entrepreneurship – all underpinned by a growing and deepening understanding of the meaning of 'adventure'.

BA (Hons) Adventure Tourism Management is based at the School of Adventure Studies and is part of the Adventure Pathways Scheme of programmes. You will be based in Fort William, in the hub of the Outdoor Capital of the UK, living and working at the foot of Ben Nevis, in a region that is unique for its rich variety of outdoor opportunities. This gives you access to a diverse and vibrant community of like-minded students, as well as flexibility to progress into an alternative future pathway such as Adventure Education or Adventure Performance and Coaching.

Special features

  • Access to outstanding adventure facilities set amongst some of the most beautiful scenery in the UK
  • Receive tailored outdoor-activity skill development and professional NGB training and assessment with the School of Adventure Studies' 'practical credits system': continuous professional skills development throughout your degree and beyond
  • Be part of a vibrant and active student community of outdoor enthusiasts based in Fort William

What can I do on completion of my course?

With a degree in Adventure Tourism Management you will hold a valuable array of knowledge and skills that are transferable to any of the various aspects of the UK or international adventure sector. The specific pathway you take will be vital in helping you shape your own chosen career.

Adventure Tourism covers a wide range of career pathways and specialist fields, including:

  • Starting and building your own Adventure Tourism business
  • Guiding, coaching and instructing in adventurous activities
  • International expeditions
  • Working in events organisation
  • Leadership and Management roles in activity organisations
  • Tourism policy or risk management positions
  • Working in NGOs and NGBs, such as Sportscotland, Snowsport Scotland, Mountaineering Council of Scotland, Scottish Canoe Association
  • Countryside ranger and environmental interpretation

Your career will grow and change as the years go on, and your degree will prepare you for other related areas and possible future growth, so you may also find yourself involved in:

  • Adventure education
  • Marine wildlife tourism
  • Military or emergency services
  • Higher level adventure sector leadership – shaping future policy and practice

Part-time study is not open to international students requiring Student Route visa sponsorship to study in the UK.

Tuition fees

Students living in United States
(International fees)

£ 15,870per year

Tuition fees shown are for indicative purposes and may vary. Please check with the institution for most up to date details.

University information

University of the Highlands and Islands (UHI)

  • Campus address

    University of the Highlands and Islands, UHI House, Old Perth Road, Inverness, Highland, IV2 3JH, Scotland

Situated across the Highlands and Islands of Scotland, students are given the chance to experience and be inspired by stunning study locations.
Academic opportunities at every level from English language learning programmes to undergraduate courses, postgraduate degrees and research.
On-campus study across the Highlands and Islands, plus courses accessible from anywhere in the world for those looking to join UHI's online student community.

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