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Course options

  • Qualification

    Bachelor of Arts (with Honours) - BA (Hons)

  • Location

    Main Site

  • Study mode

    Full time

  • Start date

    13-SEP-21

  • Duration

    3 Years

Course summary

**OVERVIEW**Whatever the brand, whatever the market and whatever the media, successful advertising comes down to a combination of creative thinking, commercial awareness and strategic insight. The kind of people who excel in the industry don’t just offer exciting ideas, but also have an excellent eye for detail, a flair for communication and an instinctive understanding of their audience.This degree offers it all, and more. The course covers consumer behaviour, brand management and digital marketing communications – to name a few areas. You’ll get to grips with media landscape, exploring integrated campaigns that balance traditional and digital channels. You’ll put your creative abilities to the test, turning your own ideas into memorable advertising. And, you’ll learn how it all fits in to a greater marketing strategy designed to build brands.Along the way, you’ll have access to the real professionals – whether as guest lecturers, campaign clients or placement employers. So, by the time you leave us, you’ll be ready to join their ranks in the industry.**Choose a placement or study abroad**The course offers real flexibility as you will enrol on the three-year course and then decide if a placement or overseas study is right for you once you have started your studies. You don’t have to decide now. If you opt to undertake a placement or study abroad your course will normally be four years full-time.**FEATURES AND BENEFITS** - **Triple crown** - study in a Business School that has prestigious triple accreditation from EQUIS, AACSB and AMBA. - **Advertising and brand experts** – our lecturers have worked in agencies, consultancies, and client-side. They’ll pass their experience on to you throughout the course.- **Accredited degree** - A Chartered Institute of Marketing (CIM) accredited degree. - **A buzzing creative hub** - The Business School is in the heart of Manchester, near MediaCityUK, the creative Northern Quarter, and some of the largest advertising and branding agencies in the world.- **Real-life projects** - you’ll work on creative campaigns to meet live advertising briefs set by real business clients.- **International perspectives** – take the opportunity to study overseas at one of our partner institutions where you’ll learn new approaches to solving your clients’ problems. - **Regular industry events** – attend guest talks and masterclasses or network with recruiting businesses.- **Build your own career** – whether you want to work in-house with a major brand, or start your own consultancy, the skills you’ll learn will last a lifetime.

Application deadline

15 January 2020

Tuition fees

Students living in United States
(international fees)

Information not available

Please check with the institution for most up to date details.

University information

Manchester Metropolitan University

  • University League Table

    54th

  • Campus address

    Manchester Metropolitan University, All Saints Building, All Saints, Manchester, Manchester, M15 6BH, England

The university welcomes a diverse international student population of over 3,500 students from more than 120 countries around the world.
Each year a range of welcome events are organised to help new students settle into university, explore the city and prepare for academic studies.
English courses can help to build language confidence and knowledge of UK culture. Students can study at the university's British Council accredited centre.

Subject rankings

  • Subject ranking

    44th out of 97 7

    39th out of 84 2

  • Entry standards

    / Max 190
    127 63%

    32nd

    13
  • Graduate prospects

    / Max 100
    62 62%

    51st

  • Student satisfaction

    / Max 5
    3.99 80%

    52nd

    14
  • Entry standards

    / Max 200
    129 64%

    27th

    1
  • Graduate prospects

    / Max 100
    74 74%

    38th

  • Student satisfaction

    / Max 5
    3.81 76%

    73rd

    26

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