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Advertising and Marketing - BA (Hons)

Lancaster University

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Course options

  • Qualification

    Bachelor of Arts (with Honours) - BA (Hons)

  • Location

    Main Campus

  • Study mode

    Full time

  • Start date

    03-OCT-25

  • Duration

    3 Years

Course summary

BA Advertising and Marketing begins with you. It’s about unleashing your creativity and letting you define your degree programme as your strengths and interests change. We understand the interdisciplinary way Marketing and Advertising work in the real world, and we work with employers to make sure we teach the skills they need. Every organisation needs marketing, from sportswear manufacturers to technology start-ups to not-for-profit organisations. The global annual spend on advertising is worth billions, and each of us sees adverts throughout every day. The growth of artificial intelligence, social media and other online influencers make this an exciting time to work in advertising and marketing.This degree enables you to work creatively and to focus on how marketers communicate what they have to offer to consumers. We teach this within a comprehensive marketing education with a large degree of choice in the modules you study. These modules cover current communication theories and methods, alongside critical marketing subjects such as Consumer Behaviour, Brand Strategy and Market Research.

Tuition fees

Students living in United States
(International fees)

£ 25,450per year

Tuition fees shown are for indicative purposes and may vary. Please check with the institution for most up to date details.

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University information

Lancaster University

Lancaster University

  • University League Table

    10th

  • Campus address

    Lancaster University, Bailrigg, Lancaster, Lancashire, LA1 4YW, England

Lancaster's community consists of students from over 100 countries, giving students the chance to make lifelong connections that cross borders and cultures.
The university offers wellbeing, financial, careers and visa application support for international students.
Multiple international societies help bring people together to celebrate and share culture.

Subject rankings

  • Subject ranking

    8th out of 90 1

  • Entry standards

    / Max 211
    148 70%

    18th

  • Graduate prospects

    / Max 100
    85.0 85%

    13th

    5
  • Student satisfaction

    / Max 5
    3.19 80%

    22nd

    27

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