Agri-Food Marketing with Business (top-up: ordinary) BSc

The Agri-Food Marketing with Business Studies course is a conversion programme for students who have gained an HND/FdSc in Agri-food Marketing with Business Studies, or a related subject. This course will further enhance the student awareness, understanding and knowledge gained from the first two years of study. This will enable you to have a thorough understanding of the markets in which you are likely to be employed.

To qualify for an honours degree a student must demonstrate the capacity for sustained, independent and high quality work. One of the most important vehicles for the demonstration of this capacity, and for developing the necessary skills, is the individual Honours Research Project. Each student will therefore be required to complete such a project under the general supervision of a member of staff and present the results in a project report and in a viva voce exam, with two tutors, which will also test to a high level, skills of communication and rational argument. This major exercise represents one-quarter of the final year studies and will therefore have an important influence on the classification of award.

The Chartered Institute of Marketing (CIM) is the leading professional body for marketers worldwide and exists to develop the marketing profession, maintain professional standards and improve the skills of marketing practitioners. Harper Adams University has joined forces with CIM to give students the opportunity to gain professional qualifications through CIM Graduate Gateway. CIM qualifications are highly sought after by employers, and map alongside our own degrees which ensures we are equipping students with the best opportunities for a successful marketing career.