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- University of Derby
- Artificial Intelligence in Digital Marketing
Course options
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Qualification
Bachelor of Science (with Honours) - BSc (Hons)
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Location
Derby
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Study mode
Full time
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Start date
21-SEP-26
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Duration
3 Years
Course summary
Artificial intelligence and marketing both use data to make informed decisions, making this a great course to get you ahead in the graduate job market. You’ll graduate with the skills to tackle some of the biggest challenges that society faces in terms of consumer behaviour, whilst applying your knowledge to offer future focused solutions.
KEY FEATURES OF THE COURSEEMPLOYABILITY:
Combining two subjects will boost your employability and give you knowledge and expertise in two subject areas, making you a more versatile graduate
WORKING WITH INDUSTRY:Take advantage of our connections with employers on work placements and projects
SPECIALIST FACILITIES:Throughout your degree you will learn in a modern, flexible and supportive environment with access to specialist facilities
STUDY OPTIONS:Some modules within this course offer the chance to study abroad to gain a global marketing perspective
NO EXAMS:All assessment will be carried out through coursework, meaning there are no exams
HOW YOU’LL LEARN:Teaching methods for this degree will be varied, interactive and engaging. You will take part in: - Lectures and seminars - led by our own tutors as well as occasionally by guest speakers - Individual and group-based practical assignments, such as creating advertising slogans, blogs, infographics, social media profiles, videos and TV commercials. Many of these will be for real company briefs - Visits to exhibitions, trade fairs and companies - Placements and internships - Research projects
YOUR CAREER:By completing a degree in Artificial Intelligence and Marketing, you will open up a huge range of job opportunities available to you once you graduate, including roles such as: - Machine Learning Engineer - Data Scientist - Business Intelligence Engineer - Robotics Engineer - AI Research - Brand Manager
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Tuition fees
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£ 17,500per year
Tuition fees shown are for indicative purposes and may vary. Please check with the institution for most up to date details.
University information
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University League Table
71st
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Campus address
Main Site, Kedleston Road, Derby, Derby, DE22 1GB, United Kingdom
Subject rankings
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Subject ranking
76th out of 118 9
53rd out of 93 14
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Entry standards
/ Max 229111 48%75th
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Graduate prospects
/ Max 10070.0 70%82nd
4 -
Student satisfaction
/ Max 42.97 74%92nd
16 -
Entry standards
/ Max 198114 57%49th
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Graduate prospects
/ Max 10062.0 62%55th
31 -
Student satisfaction
/ Max 43.20 80%25th