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Brand and Marketing Management - BA (Hons)

Cardiff Metropolitan University

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Cardiff Metropolitan University

Course options

2 options available

  • Qualification

    Bachelor of Arts (with Honours) - BA (Hons)

  • Location

    Llandaff Campus

  • Study mode

    Full time

  • Start date

    21-SEP-26

  • Duration

    3 Years

Course summary

The BA (Hons) Brand and Marketing Management degree at Cardiff Met offers a defined pathway to become a Branding specialist with a marketing degree. The degree has been developed in conjunction with the Chartered Institute of Marketing (CIM) to ensure that teaching content is in line with industry expectations. All our marketing courses have a renowned reputation for their vocational orientation - becoming a 'Met Marketer' will enable you to gain the academic knowledge and practical skills needed to succeed in a branding and marketing career.The BA (Hons) Brand and Marketing Management has been designed to enable students to develop the skills and ability to think creatively and adopt the latest tools in modern Branding campaigns and has been awarded the CIM 'Accredited Degree' status – this accreditation provides our students with an opportunity to gain exemption from both the CIM Certificate in Professional Marketing and Diploma in Professional Marketing Qualifications.This course offers an emphasis on the professional management of brands and the creation of brands in a global marketplace. Creativity is a highly valued attribute in the branding industry and assignments are designed to develop ideas, encourage risk taking and support the creation of memorable branding materials. Having a strong brand is invaluable in the modern marketplace as it guides customers understanding of the business. A key focus will be on developing communication, presentation and problem solving skills along with creative management tools.Students will learn how to use social media and develop creative design skills in response to the needs of the needs of the current marketing environment. Students will benefit from a multidisciplinary approach, taught by academic experts, experienced practitioners, guest speakers resulting in a 'learning by doing' approach.Course Length:​​Three years full-time.Four years full-time if undertaking year-long industry placement.Four years full-time if undertaking foundation year.Five years full-time if undertaking foundation year and year-long industry​ placement.​

Tuition fees

Students living in United States
(International fees)

£ 16,000per year

Tuition fees shown are for indicative purposes and may vary. Please check with the institution for most up to date details.

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University information

Cardiff Metropolitan University

Cardiff Metropolitan University

Cardiff Metropolitan University

  • University League Table

    66th

  • Campus address

    Cardiff Metropolitan University, Student Recruitment & Admissions, Western Avenue, Cardiff, Cardiff, CF5 2YB, Wales

VIEW PROFILE
Cardiff Met is home to 1,200 international students from over 130 countries.
International students are valued and respected for the unique experiences and views they bring to university life.
A University of Sanctuary, Cardiff Met creates a safe and welcoming space for asylum seekers, refugees and migrants, supporting them to reach their potential.

Subject rankings

  • Subject ranking

    Marketing

    48th out of 90 3

  • Entry standards

    / Max 211
    115 55%

    61st

  • Graduate prospects

    / Max 100
    77.0 77%

    36th

    4

  • Student satisfaction

    / Max 4
    3.10 78%

    41st

    2

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