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  • Undergraduate courses
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Course options

  • Qualification

    MA - Master of Arts

  • Location

    Coventry University

  • Study mode

    Full time

  • Start date

    01-SEP-25

  • Duration

    1 year

Course summary

In modern business, a powerful and well-managed brand is key to standing out in a crowded marketplace, with many of the world’s most successful companies also boasting successful brands. Upon successful completion, this contemporary course will help to put you on the radar of potential employers, looking for professionals with the skills to lead their brand marketing strategies.The opportunity to take part in a simulated public relations exercise, exploring how to leverage the media to increase the strength of a brand. Develop your understanding of the role that analytics has in the evaluation of the importance and relevance of the brand to the organisation and of brand valuation. Allow you to make brand-related decisions and recommendations through the appraisal of brand position within the marketplace.1 year full-time

Application deadline

31 August 2022

Tuition fees

Students living in United States
(International fees)

£ 20,050per year

Tuition fees shown are for indicative purposes and may vary. Please check with the institution for most up to date details.

University information

Coventry University

Coventry University

  • University League Table

    59th

  • Campus address

    Coventry University, Priory Street, Coventry, Warwickshire, CV1 5FB, England

In 2023/24, Coventry University Group had 50,000+ global learners.
Coventry University has a strong international outlook, attracting international students and staff and collaborating with overseas partners.
International students can access a number of scholarships, bursaries and discounts to help fund their studies.

Subject rankings

  • Subject ranking

    69th out of 90 9

  • Entry standards

    / Max 211
    118 56%

    51st

  • Graduate prospects

    / Max 100
    67.0 67%

    60th

    2
  • Student satisfaction

    / Max 4
    3.15 79%

    35th

    19

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