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Business Analysis and Technology & Marketing - BA (Hons)

University of Strathclyde

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University of Strathclyde

Course options

2 options available

  • Qualification

    Bachelor of Arts (with Honours) - BA (Hons)

  • Location

    John Anderson Campus

  • Study mode

    Full time

  • Start date

    21-SEP-26

  • Duration

    4 Years

Course summary

Study with us
• Marketing is ranked 1st in Scotland (Complete University Guide 2025)
• develop skills for a variety of marketing and management careers
• gain an understanding of the impact on organisations of developments and issues in business technology
• extend your skills through practical case studies with a range of organisationsWhy this course?
• Business analysis applies advanced analytical methods to business problems to help managers make better decisions while technology is at the heart of all modern business.
• Organisations need business graduates with expertise in business technology. Business analysts have an excellent general awareness of how a business works. They’re also able to apply advanced analytical methods to deal with specific management issues.
• This course will help you develop the skills for a variety of marketing and management careers. You’ll understand customer requirements, added-value products and services and the role of communications in customer satisfaction.
• Winners of CIM's The Pitch (2018, 2019, 2020, 2022 & 2024) with students recognised as ‘Marketers of The Future'

Tuition fees

Students living in United States
(International fees)

£ 22,750per year

Tuition fees shown are for indicative purposes and may vary. Please check with the institution for most up to date details.

University information

University image

University of Strathclyde

University of Strathclyde

  • University League Table

    39th

  • Campus address

    John Anderson Campus, 16 Richmond Street, Glasgow, Glasgow, G1 1XQ, United Kingdom

VIEW PROFILE
Welcoming almost 30,000 students from over 140 countries, Strathclyde offers a supportive and vibrant university experience for students of all backgrounds.
Strathclyde offers numerous scholarships and funding opportunities to support students in their studies.
It's home to an International Study Centre offering international students the option to complete pre-master's programmes.

Subject rankings

  • Subject ranking

    General Engineering

    19th out of 32 3

    6th out of 93

  • Entry standards

    / Max 221
    169 76%

    7th

  • Graduate prospects

    / Max 100
    76.0 76%

    18th

    6

  • Student satisfaction

    / Max 4
    3.30 82%

    4th

  • Entry standards

    / Max 198
    198 100%

    1st

  • Graduate prospects

    / Max 100
    86.0 86%

    2nd

    8

  • Student satisfaction

    / Max 4
    3.17 79%

    31st

    9

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