Business Analytics MSc

Birkbeck, University of London

Our MSc Business Analytics is designed to enhance your skills in data analysis and evidence-based decision-making. It is ideal if you are looking to develop your knowledge and technical skills in an area of high demand by all types of organisations. Why choose this course? This course will enable you to understand and contextualise big data and business analytics. You will learn how to critically apply a range of analytical techniques in business functions and propose tactically viable recommendations based on the analysis. The course will give you the chance to practise effectively communicating the results and outcomes of analysis, including writing reports and giving coherent and professional presentations. What you will learn This course provides a blend of technical, quantitative modules in data analytics alongside more applied business-focused modules that will develop your ability to make data-driven decisions within a business and organisational setting. You will develop the skills to analyse and interpret data to generate insights and intelligence, apply forecasting methods to model scenarios that inform organisational decision-making and solve complex business problems, and communicate technical information to different audiences. How you will learn You will be taught using a variety of means including pre-recorded lectures, seminars, online discussions, Moodle discussion forums, self-directed study, reading, activities in the computer laboratories and one-to-one discussions with tutors (in particular during dissertation supervision meetings). You will also take part in practical sessions on data analytics, simulation and other statistical data analysis exercises using available datasets, web analytics services and established analytical tools to enhance your knowledge, skills and understanding in business analytical techniques. This MSc Business Analytics is available to study full- or part-time. It has both a daytime and an evening timetable with classes taking place in the afternoons or evenings, so you can choose what suits you best depending on work, family, or other commitments.