Business & Marketing (Placement Year) BA (Hons)

University of Worcester

Overview

Set yourself up for an exciting career in marketing. You'll be supported by regular coaching, and our professional network of academic staff, business leaders and the Chartered Institute of Marketing (CIM). You'll be well placed to launch your graduate marketing career, whether you aspire to work in a marketing role or for a marketing agency. You can also support website development and marketing campaigns for clients through the Business School's Media Lab.

You'll gain subject expertise in marketing, alongside a grounding in contemporary business issues (such as globalisation, digital communications and the growth of social media). You'll be able to demonstrate your business knowledge through active experience, such as applied consultancy projects, paid placements, internships and study abroad. This active experience will show that you are a creative, customer-oriented and commercially focused graduate with a broad range of skills that are valued by employers.

Key features

• Gain Associate Membership of the Chartered Management Institute and accreditation through the Chartered Institute of Marketing - there will be a charge for membership of the professional bodies.
• Work with marketing specialists and academics who have extensive experience of management, consultancy or running their own business.
• Contribute to knowledge creation through a research project supported by a member of our Customer Interactions Research Group.
• Gain experience of working on digital marketing campaigns for commercial clients through the Business School's Media Lab.- Develop your own business idea through the Business School's Incubator.
• Experience international cultures and develop a global mind-set through options to work and study abroad.

Learn more about the course at our Open Days

Visiting us is the best way to get a feel for student life at the University of Worcester. You'll find out more about the course at our subject specific talks, and have the opportunity speak to staff, students and recent graduates about what it’s really like to study at Worcester.