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Business Management and Media BA (Hons)

Keele University

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Course options

  • Qualification

    Bachelor of Arts (with Honours) - BA (Hons)

  • Location

    Main Site

  • Study mode

    Full time

  • Start date

    25-SEP-21

  • Duration

    3 Years

Course summary

At Keele University, we’re proud to be consistently ranked in the Top 3 UK universities for student satisfaction, which is testimony to the safe, supportive and welcoming campus we hope you’ll soon call home.You will acquire a solid understanding of how business enterprises work in tandem with popular media and culture. You will develop a range of theoretical, practical and creative skills by learning how organisations operate and achieve success, and by building your understanding of communication techniques and global information flows.The Business Management and Media programme at Keele combines learning about the practicalities of business management with critical insights into the power of media. By looking closely at phenomena such as advertising and social networking, you will learn how these can influence individuals and societies. You will pay particular attention to how media, communications and creative practice works in the context of management, looking at how businesses operate in terms of marketing, finance and human resource management, as well as how they interface with social, cultural and political contexts. In particular, you will understand how businesses communicate with their audiences, and how they interact with, and even help to create, aspects of culture through branding, strategy and information management. This course can be combined with a placement year, the opportunity to study abroad and the chance to acquire and develop skills in international languages.Graduates of this programme are creative and critical thinkers, competent practitioners of media with the skills needed to manage production processes. They can situate and reflect on those skills within a broader business context by understanding the practicalities of accounting, human resources, marketing and management.

Application deadline

15 January

Tuition fees

Students living in United States
(international fees)

£ 17,500per year

Tuition fees shown are for indicative purposes and may vary. Please check with the institution for most up to date details.

University information

Keele University

  • University League Table

    56th

  • Campus address

    Keele University, Keele, ST5 5BG, England

Keele students represent over 120 different nationalities. A welcoming campus, Keele recognises the benefits of such a diverse population of cultures and ideas.
Keele provides individual and group language and academic skills guidance for international students at all levels, through its language centre on campus.
Keele offers a friendly and supportive environment for international students. A range of cultural events are arranged and celebrated throughout the year.

Subject rankings

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