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Chrtd Ins of Mktg Prof Dip The Chartered Institute of Marketing: Diploma in Professional Marketing

Leeds Beckett University

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Course options

  • Qualification

    Professional Diploma

  • Location

    The Rose Bowl

  • Study mode

    Part time

  • Start date

    SEP

  • Duration

    18 months

Course summary

Course Details

Study a course designed by professionals for professionals and gain the skills that will give you a significant advantage in the highly competitive world of marketing. You will develop your understanding of three key areas, the strategic role of marketing in driving successful results for an organisation, mastering metrics and strategic digital marketing. Within these key areas, you will learn to evaluate the effectiveness of marketing activity and use your assessment to inform future decision making, plan for competitive advantage and measure and interpret marketing data. You will also understand how digital measures can be used to achieve business objectives. You may have already studied the Chartered Institute of Marketing (CIM) Certificate in Professional Marketing and are primed to take up a management role. You might already hold a leadership role in marketing as an account manager, a business development manager or a marketing executive. This course will ensure your expertise remains current.

Course Benefits

The CIM's industry-proven and internationally recognised qualifications can give you a competitive advantage throughout your marketing career. The potential benefits of studying our course include greater recognition and reward, improved morale, professional development and career progression. If you are an employer thinking of recommending our course to an employee, there are a number of benefits. These include greater employee retention, keeping knowledge and skills in-house, increased productivity and profitability, and sustaining competitive advantage by developing a proficient and driven marketing team.

Tuition fees

Students living in United States
(international fees)

Information not available

Please check with the institution for most up to date details.

University information

Leeds Beckett University

  • University League Table

    118th

  • Campus address

    Leeds Beckett University, City Campus, Leeds, Leeds, LS1 3HE, England

Leeds Beckett is a global university, with an alumni community based in more than 150 countries around the world.
Leeds Beckett degrees are available to study in-country in China, Hong Kong, Malaysia, Mauritius, Nepal and Singapore.
In-country staff provide application support and advice in Bahrain, China, India, Nigeria, Qatar and Vietnam.

Subject rankings

  • Subject ranking

    59th out of 84 3

  • Entry standards

    / Max 200
    111 55%

    62nd

    2
  • Graduate prospects

    / Max 100
    72 72%

    45th

  • Student satisfaction

    / Max 5
    4.07 81%

    25th

    7

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