Communication Design BA (Hons)

Heriot-Watt University

Overview

The Communication Design programme develops three key areas of conceptual, applied and entrepreneurial forms of communicating information through a variety of media. The evolving technological components, growing ease of social media, and globalisation of communication require the design and interpretation of information to go beyond existing industrial and capitalistic formats.

This new type of communication design deals within collaborative experiences, socially dynamic and inclusive agendas, and provides key forms of critical informational research. This programme enables studio cooperative learning within a life-centered design approach in four evolving areas: moving image/animation, photography, graphic design (inclusive illustration), and interaction design (UX/UI).

This is further supported by elective courses in entrepreneurship, design management, art direction, and fashion communication which will prepare students for a variety of roles within the design industry and beyond including film, media, and social enterprise. In the end, it promotes a new type of student for a new type of world, where the disciplinary divisions are erased to promote a transdisciplinary approach to design.