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Digital Marketing and Business Analytics - BA (Hons)

Robert Gordon University

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UCAS CODE: P9P4

Course options

  • Qualification

    Bachelor of Arts (with Honours) - BA (Hons)

  • Location

    Garthdee

  • Study mode

    Full time

  • Start date

    SEP

  • Duration

    4 Years

Course summary

Robert Gordon University offers the only BA (Hons) Digital Marketing and Business Analytics degree in Scotland and equips you with the ability to design, manage and deliver analytics projects within a digital marketing context. You will gain the knowledge, creative and technical skills required to succeed in the increasingly digital and analytics-driven marketing environment.You will have the opportunity to actively participate in digital marketing and analytics industry projects, such as the Digital Marketing Agency and Business Analytics Project, where you will apply strategic digital marketing and analytics solutions to solve real-world briefs.This course shares a common first year with BA (Hons) Digital Marketing. At the end of first year you can choose to study BA (Hons) Digital Marketing or BA (Hons) Digital Marketing with Business Analytics.

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Tuition fees

Students living in United States
(International fees)

£ 17,570per year

Tuition fees shown are for indicative purposes and may vary. Please check with the institution for most up to date details.

University information

Robert Gordon University

  • University League Table

    75th

  • Campus address

    Garthdee, Garthdee House, Garthdee Road, Aberdeen, Aberdeen, AB10 7QB, United Kingdom

Subject rankings

  • Subject ranking

    50th out of 124 23

  • Entry standards

    / Max 212
    145 68%

    23rd

  • Graduate prospects

    / Max 100
    74.0 74%

    32nd

    45
  • Student satisfaction

    / Max 4
    3.28 82%

    20th

    9

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Business & Management Studies league table

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