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UCAS CODE: 9N04

Course options

  • Qualification

    Bachelor of Arts (with Honours) - BA (Hons)

  • Location

    Main Site

  • Study mode

    Full time

  • Start date

    19-SEP-22

  • Duration

    3 Years

Course summary

This course, created in collaboration with employers, will give you the opportunity to develop the digital marketing skills needed for a career in media and marketing.During your degree you will use real-life client briefs to explore and apply the latest tools for social and online media creation, data analytics and digital marketing management.You’ll explore the customer experience, including the psychology of online influence and the customer journey as well as online reputation, the meaning of branding and crisis management.You’ll dive deep into data, search engine optimisation and analytics, ensuring you can prove your marketing ideas are working, and study strategy and community management, as well as day-to-day customer communications.You’ll use (at least) the big seven social networking platforms, as well as other online communities, and create all manner of media: audio, video, infographics, memes, copy and websites.We’ll help you to become an independent professional and a team player, understanding the dynamics of ideation, creativity and collaboration. You’ll practise pitching and presenting as part of a team, and you’ll start your own social media channels, growing your own audience and influence online, to evidence your skillset.In your second and third year you can tailor your degree to your own interests and aspirations. Alongside Online Community Management and Digital Marketing Communications, Strategy & Analysis, you can choose to learn about Interactive Storytelling, Transmedia and experience marketing, undertake your own Creative Project or plan to start your own business with the Enterprise and Creativity module.**Professional placements**You’ll complete professional work placements and create real digital marketing campaigns as part of your assessed work. We have strong links with key employers including the BBC, ITV, marketing, digital marketing and social media companies and advertising agencies. You will build your portfolio, knowledge and the attitude needed to meet the demanding needs of this fast-changing industry.**Career opportunities**You’ll graduate ready for a career as a digital marketing professional in a wide range of organisations. You’ll also be well-qualified for creative media roles, as well as freelance and entrepreneurial opportunities.

Application deadline

26 January

Tuition fees

Students living in United States
(international fees)

£ 12,000per year

Tuition fees shown are for indicative purposes and may vary. Please check with the institution for most up to date details.

Entry requirements

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QUALIFICATION TYPE

UCAS Points : 112

GCSE English Language or English Literature is required at grade C or 4 or above

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University information

Leeds Trinity University

  • University League Table

    125th

  • Campus address

    Leeds Trinity University, Brownberrie Lane, Horsforth, Leeds, Leeds, LS18 5HD, England

Subject rankings

  • Subject ranking

    89th out of 92 6

  • Entry standards

    / Max 200
    82 43%

    82nd

    2
  • Graduate prospects

    / Max 100
    65.0 65%

    56th

    8
  • Student satisfaction

    / Max 5
    4.02 80%

    35th

    7

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