Digital Marketing - CertHE

University Academy 92 (UA92)

Bringing together the key aspects of digital marketing, our 1-year Cert HE is the perfect first step on your journey towards a dynamic digital marketing career.Get to grips with marketing processes and how they apply in real-life marketing situations.Look at key concepts and techniques in market research and understand how to use data and information.Explore current issues in marketing and look at how marketing techniques evolve in a fast-changing digital world.Discover how different kinds of communications can influence attitudes and behaviour, including advertising, direct marketing, PR and publicity.Develop your writing and design skills for websites, e-newsletters and social media. Consider how audiences consume digital media and the best ways to drive engagement.If you’re looking for a digital marketing course in Manchester, check out our 1-year Digital Marketing Cert HE and unlock your potential at UA92.What’s next?This 1-year course is the perfect stepping stone to a full digital marketing degree. If you pass the Cert HE successfully, you will automatically be eligible to progress to the second year of the 3-year degree programme.If you choose to leave after the 1-year Cert HE, you’ll walk away with a valuable level 4 qualification which will support your job applications in the sector.Digital marketing is a rapidly growing field and there’s high demand for skilled digital marketers in the UK and beyond. You might choose to specialise in marketing, search engine optimisation, social media, email marketing or paid advertising.