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Digital Marketing Extended Masters MSc

University of West London

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University of West London

Course options

2 options available

  • Qualification

    MSc - Master of Science

  • Location

    University of West London - (UWL)

  • Study mode

    Full time

  • Start date

    01-OCT-25

  • Duration

    15 months

Course summary

Overview

UWL’s MSc Digital Marketing is a multi-dimensional and dynamic course designed to deliver a challenging learning experience which will equip you with the knowledge and skills required to become future strategic decision-makers and creative problem-solvers in digital marketing.

Throughout this course, you will learn how to harness digital tools to effectively analyse, communicate and operate in competitive local and global contexts, preparing you to be a highly successful digital marketing professional within a rapidly evolving industry.

Through a series of specifically designed, practical hands-on workshops, expert guest speakers, simulations, and industry “live briefs”, we provide:

a modern approach to the teaching of digital concepts, from a broad range of avenues including strategic marketing, leadership, e-commerce, consumer behaviour, social media marketing and designing new paths to purchase on innovative digital platforms

a thorough curriculum aimed at the optimal utilisation of digital tools, to enhance data analysing and research skills, along with providing insights to improve marketing performance

CIM Accreditation

The Chartered Institute of Marketing (CIM) has approved this degree for exemptions on CIM qualifications. UWL has developed strong links with CIM and our teaching content has been developed alongside CIM’s learning outcomes to ensure that course content is aligned to industry requirements.

Study & career progression

This course is designed to help you become a confident digital marketer. Having a recognised qualification on your CV can improve your chances of finding a digital marketing role or taking the next step on your career progression.

While many roles in digital marketing, such as SEO, PPC, Display, Email and Social, for example, require increasingly specialist knowledge, a digital strategist must be capable of working across all digital channels. As such, the course has the potential to open opportunities in:

SEO

PPC

Mobile

Email

Content

Display

Social

Analytics

ECommerce

Tuition fees

Students living in United States
(International fees)

£ 18,750per year

Tuition fees shown are for indicative purposes and may vary. Please check with the institution for most up to date details.

University information

University of West London

University of West London

  • University League Table

    58th

  • Campus address

    University of West London - (UWL), St Mary's Road, Ealing, Greater London, W5 5RF, United Kingdom

VIEW PROFILE
Strong links with industry, enabling students to gain career-specific insights, expertise and skills.
A stunning campus creates an inspiring environment for students, with high-quality training facilities and dedicated postgraduate facilities.
The university has a diverse and welcoming student community, creating a perfect environment to learn, make connections and explore in a global city.

Subject rankings

  • Subject ranking

    Marketing

    86th out of 87 1

  • Entry standards

    / Max 204
    100 49%

    83rd

  • Graduate prospects

    / Max 100
    49.0 49%

    77th

    7

  • Student satisfaction

    / Max 4
    3.32 83%

    8th

    11

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