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Digital Marketing Management with Foundation Year BA (Hons)

University of Wolverhampton

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UCAS CODE: N502

Course options

  • Qualification

    Bachelor of Arts (with Honours) - BA (Hons)

  • Location

    University of Wolverhampton

  • Study mode

    Full time

  • Start date

    JAN

  • Duration

    4 Years

Course summary

Digital Marketing Management is an exciting, fast-moving and critical area of business management. In this course you will acquire a knowledge of contemporary Digital Marketing tools and techniques, including Marketing strategy, Digital Marketing, search engine and social media marketing, Marketing consultancy, web development and design, search engine optimisation (SEO), big data, branding, sustainability, consumer behaviour, and ethical influence and responsibility.

A practical and practice-based programme, this course will equip you with the agile, reflexive and critical thinking skills which are vital for success in modern organisations. You will develop practical skills in areas such as Digital Marketing, managing Marketing budgets and pricing, and communication skills, the majority of which will be underpinned by real life business engagement.

The course is based around four core pillars of digital business, sustainable business, innovative business and responsible business and you will explore the practical and theoretical aspects of Digital Marketing management through these themes giving you an immersive experience which will result in a thorough understanding of the challenges and opportunities faced by organisations in the 21st century.

On this course, you will have the opportunity to undertake a years placement in the workplace between Level 5 and Level 6. Completing a Sandwich Placement will equip you with networking, team-working, time management and personal skills required by modern business and will acquaint you with the customs and norms of a real business.

Application deadline

31 January

Tuition fees

Students living in United States
(International fees)

£ 14,950per year

Tuition fees shown are for indicative purposes and may vary. Please check with the institution for most up to date details.

University information

University of Wolverhampton

  • University League Table

    111th

  • Campus address

    University of Wolverhampton, Wulfruna Street, Wolverhampton, Wolverhampton, WV1 1LY, England

Subject rankings

  • Subject ranking

    76th out of 87 13

  • Entry standards

    / Max 204
    86 42%

    87th

  • Graduate prospects

    / Max 100
    73.0 73%

    51st

    36
  • Student satisfaction

    / Max 4
    3.41 85%

    1st

    8

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