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Course options

  • Qualification

    MSc - Master of Science

  • Location

    University of Strathclyde

  • Study mode

    Full time

  • Start date

    SEP

  • Duration

    12 months

Course summary

The MSc Digital Marketing Management has been developed in collaboration with industry in response to a growing need for graduates with digital marketing skills. The programme aims to enable you to become one of the next generation of digitally-skilled professionals.

The course benefits from the University's established relationships with industry and the involvement of industry partners in the development and delivery of the programme. This approach ensures the course meets the changing needs of the digital workplace and enables you to acquire the latest knowledge, best practice and the specialist skills to develop your career in digital marketing.

The involvement of industry partners in the programme’s development and delivery aims to ensure that the curriculum is relevant to the continuously changing needs of the digital workplace. As a result of this uniquely dynamic university-industry collaboration, you will have the opportunity to acquire an up-to-date knowledge and the specialist skills with industry best practice.

The e-Marketing in Practice class is developed and delivered in collaboration with digital marketing professionals from a leading digital media agency. Experts will share their knowledge of digital marketing in practice, offering you an understanding and hands-on experience of established digital media, as well as emerging media.

Assessment

Classes will be assessed via a mix of essays, class presentations, reports, projects, group work and class interaction. Exams will take place at the end of each semester in December and April/May.

Tuition fees

Students living in United States
(international fees)

£ 23,050per year

Tuition fees shown are for indicative purposes and may vary. Please check with the institution for most up to date details.

University information

University image

University of Strathclyde

  • University League Table

    30th

  • Campus address

    University of Strathclyde, McCance Building, 16 Richmond Street, Glasgow, Glasgow, City Of, G1 1XQ, Scotland

Strathclyde welcomes students from across the world.
The university's International Study Centre offers international students the option to complete pre-master's programmes.

Subject rankings

  • Subject ranking

    5th out of 122 3

    3rd out of 92

  • Entry standards

    / Max 209
    202 95%

    2nd

  • Graduate prospects

    / Max 100
    78.0 78%

    23rd

    33
  • Student satisfaction

    / Max 5
    3.99 80%

    52nd

    21
  • Entry standards

    / Max 200
    191 100%

    1st

  • Graduate prospects

    / Max 100
    75.0 75%

    30th

    22
  • Student satisfaction

    / Max 5
    3.98 80%

    50th

    18

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