E-Business and Innovation MSc

Course Overview

Successful innovation means answering the questions: what is needed and what is possible? Business leaders must understand tech and business context to flourish. This course explores how to use IT to gain competitive advantage, open up new markets, enhance customer and supplier relationships, and streamline core processes.

This Masters degree is taught by experts from the Management School and the School of Computing and Communications. It is a unique combination of management, business and computing.

We look at entrepreneurship, e-business and digital technologies in everything from start-ups to multinationals. The first modules focus on management and technology, whilst the following modules build on each other, advancing your knowledge in the most effective way.

You will hear from lecturers and guest speakers. You will take part in simulation practical experience, the IBM teaching partnership and the Hackathon. You can interact with experts-in-residence from organisations such as IT firms, transport firms, and environmental committees.

We will ask you to frame your approach to business innovation using theories and current research. This helps you think in a more systematic way, which is perfect for enterprise systems, business analysis and the SAP system. You can then choose from a research, start-up or consultancy-based dissertation, depending on your future career path.

You will be studying with students from across the world. Some have years of workplace experience, others are recent graduates. This brings additional depth to the experience. We encourage group working and co-working to create a sociable environment in which to put your skills of persuasion, negotiation and team-building into practice.