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English Language and Marketing BA (Hons)

Liverpool Hope University

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Course options

  • Qualification

    Bachelor of Arts (with Honours) - BA (Hons)

  • Location

    Hope Park

  • Study mode

    Full time

  • Start date

    SEP-21

  • Duration

    3 Years

Course summary

**Please note that Combined Honours degrees at Liverpool Hope University are split 50/50. This means both subjects will be studied equally.****English Language**Language has a profound influence on the way we see, construct and interpret the world around us. It shapes our identities and culture and can be used to manipulate the way we think. The English Language degree examines a wide range of varieties of English in their social, cultural and historical contexts. It teaches you how to closely analyse texts ranging from everyday discourse to fictional narratives to the language of the media.Studying English Language provides you with a sound knowledge of how language is structured, how it developed and spread globally, and how it functions both in society and in our minds, but it also equips you with a variety of practical critical and analytical skills. We pride ourselves on offering a challenging and stimulating degree with a wide range of innovative teaching and assessment methods, with an emphasis on how language is used for professional purposes and the practical skills valuable in selected careers.**Marketing**Marketing is one of the most challenging, fast-moving and exciting disciplines in the world of business. Our Marketing degree has a theoretical focus that is combined with practical examples of how companies apply the theory on a day-to-day basis, meaning that what you learn is not only academically sound but also rooted in the realities of today’s dynamic marketplace.During your degree, you will be provided with the key skills and knowledge that will enable you to understand the marketing context, marketing research and the discipline’s central role to business success, while allowing you to reflect on the moral and ethical implications of marketing behaviour. The ever advancing fields of Social Media and Digital Marketing run through the Marketing curriculum as central themes and allow you to reflect on the many challenges and opportunities that these technological and cultural changes provide. We believe your ability to gain meaningful employment after you graduate is really important, so there is a strong focus on helping you to develop your employability skills. The degree is accredited by the Chartered Institute of Marketing (CIM) under their Graduate Gateway programme. This means that our graduates will receive significant exemptions from the institute’s professional membership examinations. It has been designed so that you learn from research-active staff while at the same time being mentored and given masterclasses by industry leaders. Marketing focuses on a wide range of organisations, from SMEs to global multinational organisations and across all sectors. Studying such a comprehensive view of the marketing world prepares you for a career in organisations of any type and size.

Application deadline

15 January

Tuition fees

Students living in United States
(international fees)

£ 11,400per year

Tuition fees shown are for indicative purposes and may vary. Please check with the institution for most up to date details.

University information

Liverpool Hope University

  • University League Table

    62nd

  • Campus address

    Liverpool Hope University, Hope Park, Liverpool, Liverpool, L16 9JD, England

Beautiful, welcoming and secure are just three words that sum up campus life at Hope.
Two libraries, a gym, a sports hall, restaurants and cafés are all available to boost students learning, relaxation and health.
International students are given support from the International Hub located on campus, which offers students essential guidance and advice.

Subject rankings

  • Subject ranking

    30th out of 106 1

    46th out of 84 21

  • Entry standards

    / Max 206
    105 51%

    72nd

    13
  • Graduate prospects

    / Max 100
    87 87%

    1st

  • Student satisfaction

    / Max 5
    4.28 86%

    18th

    58
  • Entry standards

    / Max 200
    119 59%

    42nd

    21
  • Graduate prospects

    / Max 100
    n/a

  • Student satisfaction

    / Max 5
    3.86 77%

    64th

    62

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