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Fashion Marketing and Consumer Behaviour - BA (Hons)

University of the Arts London

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UCAS CODE: 9K60

Course options

  • Qualification

    Bachelor of Arts (with Honours) - BA (Hons)

  • Location

    London College of Fashion

  • Study mode

    Full time

  • Start date

    SEP

  • Duration

    3 Years

Course summary

BA (Hons) Fashion Marketing and Consumer Behaviour provides a broad theoretical and practical base from which to launch your career in the fashion and marketing industries. The curriculum explores the reasons why consumers make purchase decisions and prioritise certain brands over others, and integrates market research techniques to uncover consumer insights. Through vocationally focused assignments, including industry set projects, you will learn problem-solving skills to address the real-life challenges and opportunities faced by contemporary fashion businesses along with applying creative marketing and business strategies.3 years

Tuition fees

Students living in United States
(International fees)

£ 28,570per year

Tuition fees shown are for indicative purposes and may vary. Please check with the institution for most up to date details.

University information

University of the Arts London

  • University League Table

    33rd

  • Campus address

    University of the Arts London, 272 High Holborn, London, London, WC1V 7EY, United Kingdom

Subject rankings

  • Subject ranking

    26th out of 90 1

  • Entry standards

    / Max 211
    135 64%

    26th

  • Graduate prospects

    / Max 100
    76.0 76%

    41st

    1
  • Student satisfaction

    / Max 4
    3.00 75%

    69th

    11

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