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Course options

  • Qualification

    Bachelor of Arts (with Honours) - BA (Hons)

  • Location

    Main Site

  • Study mode

    Full time

  • Start date

    22-SEP-25

  • Duration

    3 Years

Course summary

Love all things fashion? Intrigued by the world of fashion marketing? If so, our Fashion Marketing BA(Hons) is for you. The course covers the creation, communication, and consumption of fashion. It focuses on all aspects of marketing, digital promotion, branding, buying and creative direction and you’ll benefit from being taught by fashion industry experts. You’ll work on live briefs, and you can work alongside student designers, photographers, film makers, and musicians to broaden your horizons and your interests. The course is designed to prepare you for a post-University role in fashion marketing, equipping you with the skills and knowledge needed to thrive.


Why Study Fashion Marketing BA(Hons) at University of Huddersfield?

On the course, you’ll develop your understanding of how the fashion industry works to promote and market fashion, focusing on social media, digital advertising, event planning, styling, branding, and trend forecasting. You’ll use our resources and our inter-disciplinary environment to personalise your learning and develop skills to help you become a confident player within fashion. Sharing modules with students on other fashion and textile courses, you’ll develop a broad understanding of the industry and the opportunities within it, before focusing on your specialism of fashion marketing. You’ll also work on an exciting range of industry-focused projects to help build your brand awareness and marketing skills; past students have delivered exciting live projects for brands such as Coach, Patrick, Something Wicked. and Primark. The dynamic environment of marketing provides diverse, challenging, and exciting opportunities in roles such as marketing, branding, advertising, PR, and event planning. You may also opt to go into fashion and textile buying management, business marketing, business management and more. You could choose instead to further your studies in, for example, business studies, design management, retailing, buying and fashion promotion.


Professional Bodies

At Huddersfield, you’ll study the Global Professional Award alongside your degree† so that you can gain valuable qualities and experiences that could help you to get the career you want, no matter what your field of study is. †full-time, undergraduate first degrees with a minimum duration of three years. This does not include postgraduate, foundation, top-up, accelerated or apprenticeship degrees.


Why Huddersfield?

Huddersfield’s vibrant and friendly campus is a great place from which to study, while the town itself offers lots to see and do, with good transport links in and around the area.

Application deadline

29 January

Tuition fees

Students living in United States
(International fees)

£ 16,500per year

Tuition fees shown are for indicative purposes and may vary. Please check with the institution for most up to date details.

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University information

University of Huddersfield

  • University League Table

    65th

  • Campus address

    University of Huddersfield, Queensgate, Huddersfield, Kirklees, HD1 3DH, England

100% of permanent teaching staff are Fellows of the Higher Education Academy – Huddersfield is the first and only UK university to achieve this.
Strengths in teaching, employability, internationalisation and inclusiveness.
Huddersfield has a thriving international community of over 3,300 students from nearly 100 different nationalities.

Subject rankings

  • Subject ranking

    50th out of 84 1

    39th out of 87 1

  • Entry standards

    / Max 239
    134 56%

    37th

  • Graduate prospects

    / Max 100
    66.0 66%

    33rd

    12
  • Student satisfaction

    / Max 4
    3.13 78%

    49th

    37
  • Entry standards

    / Max 204
    145 71%

    18th

  • Graduate prospects

    / Max 100
    72.0 72%

    52nd

    9
  • Student satisfaction

    / Max 4
    3.15 79%

    21st

    17

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