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Fashion Marketing BSc (Hons)

Manchester Metropolitan University

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Manchester Metropolitan University

Course options

  • Qualification

    Bachelor of Science (with Honours) - BSc (Hons)

  • Location

    Main Site

  • Study mode

    Full time

  • Start date

    01-SEP-25

  • Duration

    3 Years

Course summary

BSc (Hons) Fashion Marketing will equip students with the essential skills needed for a career in fashion marketing. The increasingly competitive world of fashion relies on good marketing strategies to succeed. The curriculum emphasis of this course is the development and application of key marketing theories and covers all aspects of fashion marketing in a global and circular economy. From a small business start-up to the luxury brand catwalk, students will study a diverse range of subjects with industry experts, collaborations, and self-directed study choices.Marketing teams plan and design all communications between the brand and the customer, directly influencing the number of items sold and therefore the profitability of the business. Throughout this programme, there is particular emphasis on the circular economy, and the influence that sustainable business models have on the environment and on the relationship with the customer. Students will learn about interactive fashion marketing, digital marketing, artificial intelligence, personalised fashion marketing, micro-influencers, sustainability, and user-generated content. Underpinning this is a thorough knowledge of the fashion industry, the product development process, and the local/global socio-economic influence on fashion and the marketing message.


FEATURES AND BENEFITS

-


Manchester and beyond

– Our network spans the globe, and includes placements, collaborations and live briefs from partner universities, workshops and design studios in China, India, Japan, Norway, Australia, France and beyond.-


Collaborative spirit

– Work with students from across the Fashion Institute on inter-disciplinary projects, honing essential creative skills needed for the growing creative economy.-


Cutting-edge facilities

– Make use of our dedicated workshops and Mac suites with industry-standard software, all staffed by our helpful and knowledgeable technical support team.-


Your personal brand

– develop your professional profile with specialised units to prepare you for work experience and employment.

Application deadline

29 January

Tuition fees

Students living in United States
(International fees)

Information not available

Please check with the institution for most up to date details.

Entry requirements

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QUALIFICATION TYPE

A level

A level : BBC - BBB

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University information

Manchester Metropolitan University

Manchester Metropolitan University

Manchester Metropolitan University

  • University League Table

    56th

  • Campus address

    Manchester Metropolitan University, Ormond Building, Lower Ormond Street, Manchester, Manchester, M15 6BX, United Kingdom

VIEW PROFILE
The university welcomes a diverse international student population of more than 2,700 international students from over 100 countries.
Each year a range of welcome events are organised to help new students settle into university, explore the city and prepare for academic studies.
Study in the heart of the global city of Manchester, on a campus with world-class learning spaces, a lively Students' Union and fantastic social hubs.

Subject rankings

  • Subject ranking

    Art & Design

    21st out of 84 1

    33rd out of 87 7

  • Entry standards

    / Max 239
    150 63%

    22nd

  • Graduate prospects

    / Max 100
    66.0 66%

    33rd

    18

  • Student satisfaction

    / Max 4
    3.07 77%

    61st

    25

  • Entry standards

    / Max 204
    127 62%

    39th

  • Graduate prospects

    / Max 100
    83.0 83%

    20th

    10

  • Student satisfaction

    / Max 4
    3.09 77%

    37th

    13

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