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Fashion Marketing with Foundation Year BA (Hons)

York St John University

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Course options

  • Qualification

    Bachelor of Arts (with Honours) - BA (Hons)

  • Location

    York St John University

  • Study mode

    Full time

  • Start date

    13-SEP-21

  • Duration

    4 Years

Course summary

Our Fashion Marketing Degree is developed for the industry of the future and delivered by academics with real experience from the field. Explore the theories and creative concepts behind global fashion marketing with an emphasis on the needs of a new digital era.Fashion marketers use various techniques to make brands stand out and remain popular in a fast-paced, highly-competitive market. Through a dynamic programme of academic study, creative challenges and professional skills development you will gain essential knowledge in the theory and application of these techniques. You will also gain a wider understanding of marketing as a business function, learning to recognise and meet customer needs, plan marketing campaigns and use the full marketing mix effectively.We’ll help you to develop content creation skills and learn to exploit the potential of social media as part of a fashion marketing campaign. Balancing the creative aspects of marketing with increasingly important skills in data analysis and interpretation. You’ll learn how to transform consumer insights from rich data into future fashion trends as well as how to promote these trends to your audience.With our digital focus we will prepare you to connect with a marketplace of digitally-savvy consumers who are disrupting and transforming global fashion markets today.We work hard to keep our courses relevant, agile and responsive to ever-changing industry demands. Our ever-growing network of industry partners provides opportunities to enhance your degree and boost your career potential. You will have the chance to hear from specialists and experts through guest lectures. Live fashion briefs and industry placements give your learning real-world relevance. Our London campus offers you unique opportunities at the heart of the fashion industry. You will leave us with highly employable professional skills and a strong personal portfolio and rich industry experience.

Application deadline

15 January 2020

Tuition fees

Students living in United States
(international fees)

£ 12,750per year

Tuition fees shown are for indicative purposes and may vary. Please check with the institution for most up to date details.

Entry requirements

Choose a qualification

UCAS Points : 48

University information

York St John University

  • University League Table

    103rd

  • Campus address

    York St John University, Lord Mayor's Walk, York, York, YO31 7EX, England

York St John's friendly campus is located at the heart of York but has a global outlook, with a family of students from over 60 countries.
The dedicated international support team assists students from the start, with help in language, study skills, finance, mental wellness and general settling in.
Global Guides support international students to settle into life at York St John, with social activities for UK and international students.

Subject rankings

  • Subject ranking

    86th out of 86 1

  • Entry standards

    / Max 239
    111 50%

    70th

    9
  • Graduate prospects

    / Max 100
    45 45%

    84th

    1
  • Student satisfaction

    / Max 5
    4.16 83%

    24th

    54

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