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Interactive & Immersive Performance and Marketing BA (Hons)

Liverpool Hope University

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UCAS CODE: IM18

Course options

  • Qualification

    Bachelor of Arts (with Honours) - BA (Hons)

  • Location

    Hope Park

  • Study mode

    Full time

  • Start date

    SEP-21

  • Duration

    3 Years

Course summary

Please note that Combined Honours degrees at Liverpool Hope University are split 50/50. This means both subjects will be studied equally.**Interactive & Immersive Performance**Technologies related to gaming, augmented and virtual realities have transformed the creative possibilities of all of the performing arts. This is as true for large-scale mainstream music concerts or theatre and dance productions through to more experimental music and performance artists.The growth of importance of these technologies cannot be overstated in terms of creative innovation as well as economic and employment growth. The Digital Creative is an area of noted importance of economic investment and growth on Regional (North West) National and Global levels.The programme of study will explore interactive and immersive digital programming environments and appropriate design techniques and their truly transformative effect upon all of the performing arts. Students will be supported in the realisation of advanced projects such as digital scenography; interactive audio/visual projections; all of which will incorporate Game, Augmented or Virtual Reality techniques – technologies that are transforming the way that we envision, create, perform and consume the performative arts.**Marketing**Marketing is one of the most challenging, fast-moving and exciting disciplines in the world of business. Our Marketing degree has a theoretical focus that is combined with practical examples of how companies apply the theory on a day-to-day basis, meaning that what you learn is not only academically sound but also rooted in the realities of today’s dynamic marketplace.During your degree, you will be provided with the key skills and knowledge that will enable you to understand the marketing context, marketing research and the discipline’s central role to business success, while allowing you to reflect on the moral and ethical implications of marketing behaviour. The ever advancing fields of Social Media and Digital Marketing run through the Marketing curriculum as central themes and allow you to reflect on the many challenges and opportunities that these technological and cultural changes provide. We believe your ability to gain meaningful employment after you graduate is really important, so there is a strong focus on helping you to develop your employability skills. The degree is accredited by the Chartered Institute of Marketing (CIM) under their Graduate Gateway programme. This means that our graduates will receive significant exemptions from the institute’s professional membership examinations. It has been designed so that you learn from research-active staff while at the same time being mentored and given masterclasses by industry leaders. Marketing focuses on a wide range of organisations, from SMEs to global multinational organisations and across all sectors. Studying such a comprehensive view of the marketing world prepares you for a career in organisations of any type and size.

Application deadline

15 January

Tuition fees

Students living in United States
(international fees)

£ 11,400per year

Tuition fees shown are for indicative purposes and may vary. Please check with the institution for most up to date details.

University information

Liverpool Hope University

  • University League Table

    62nd

  • Campus address

    Liverpool Hope University, Hope Park, Liverpool, Liverpool, L16 9JD, England

Subject rankings

  • Subject ranking

    46th out of 84 21

  • Entry standards

    / Max 200
    119 59%

    42nd

    21
  • Graduate prospects

    / Max 100
    n/a

  • Student satisfaction

    / Max 5
    3.86 77%

    64th

    62

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