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Intercultural Business Communication and Marketing MA

University of Surrey

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Course options

  • Qualification

    MA - Master of Arts

  • Location

    Stag Hill

  • Study mode

    Full time

  • Start date

    01-SEP-25

  • Duration

    1 year

Course summary

Why choose this course

To work in an international marketing context you need to understand your audience and how to engage it. Our course combines the research and teaching strengths of the School of Literature and Languages with the expertise of Surrey Business?School, offering an exciting fusion of skills and experience that will accelerate your career.

Our course will enable you to develop an international and intercultural point of view and prepare you for a thriving career in linguistically and culturally diverse marketing and business environments.

Over the years, our intercultural and professional communication courses have successfully trained graduates who have gone on to fruitful careers in a variety of international organisations, particularly in areas such as:

Advertising
International management
Human resources
Corporate communication
Media and public relations.

What you will study

On this course you’ll develop an understanding of effective marketing processes and how language can be used for effective business and marketing communication in an international context.

As part of your studies, you’ll complete a project evaluating the business, communication or marketing aspects of an organisation of your choice, which will enable you to apply your knowledge and skills in a practical context.

As an alternative, you can choose to write a practice-based dissertation based on a four-week internship. You’ll be responsible for securing your own internship, but you will be supported in your search by our Careers and Employability team.

You’ll learn how to apply cutting-edge research findings, practices and methods from the study of language to marketing practice, enhancing your career prospects, employability and essential skills for the workplace.

Careers and graduate prospects

We offer careers information, advice and guidance to all students whilst studying with us, which is extended to our alumni for three years after leaving the University.

94 per cent of our Surrey Business School postgraduate students and 91 per cent of our School of Literature and Languages postgraduate students go on to employment or further study (Graduate Outcomes 2023, HESA).

Our graduates have gone on to successful careers in a variety of international organisations, particularly in business functions such as advertising, international management, human resources, corporate communication and media and public relations.

Application deadline

01 July 2024

Tuition fees

Students living in United States
(International fees)

£ 21,500per year

Tuition fees shown are for indicative purposes and may vary. Please check with the institution for most up to date details.

University information

University image

University of Surrey

  • University League Table

    12th

  • Campus address

    University of Surrey, Guildford, Surrey, GU2 7XH, England

Surrey hosts over 140 nationalities. Its renowned international student support team advises on everything, including visas and choosing the right course.
At Surrey, expect a personalised Welcome timetable, including international orientation sessions, campus tours and talks with world-class academics.
Surrey Research Park's 203 companies are responsible for 10% of the local economy.

Subject rankings

  • Subject ranking

    30th out of 122

    13th out of 91 1

    57th out of 87

  • Entry standards

    / Max 221
    139 63%

    39th

  • Graduate prospects

    / Max 100
    78.0 78%

    30th

    8
  • Student satisfaction

    / Max 4
    3.12 78%

    40th

    20
  • Entry standards

    / Max 206
    125 61%

    43rd

  • Graduate prospects

    / Max 100
    n/a

  • Student satisfaction

    / Max 4
    3.33 83%

    6th

    9
  • Entry standards

    / Max 204
    144 71%

    21st

  • Graduate prospects

    / Max 100
    70.0 70%

    58th

  • Student satisfaction

    / Max 4
    3.14 79%

    23rd

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