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Intercultural Business Communication and Tourism Management BA (Hons)

Edinburgh Napier University

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UCAS CODE: N802

Course options

  • Qualification

    Bachelor of Arts (with Honours) - BA (Hons)

  • Location

    Edinburgh Napier University

  • Study mode

    Full time

  • Start date

    SEP

  • Duration

    4 Years

Course summary


Crafting connections across cultures

Being able to communicate effectively and appropriately with people from diverse cultural backgrounds is a vital skill in an increasingly interconnected world, particularly in the area of Tourism. Our innovative Intercultural Business Communication and Tourism Management degree is unique in the country and offers you the opportunity to develop a desirable skillset applied to a specific sector. You will gain a deep understanding of culture and its role in business communications and interactions, from team meetings, to negotiations, to welcoming visitors, to marketing campaigns. Intercultural Business Communication combines the study of ‘cultures’ (national, regional, local, ethnic, religious, gender, organisational, vocational) and different forms of communication with the development of your own intercultural skills, including self-awareness, openness, curiosity, adaptability, and respect for others. You will apply this understanding of culture and intercultural communication to different areas of Tourism Management, including visitor attraction management, tourism impacts and sustainable development, and international tourism policy and planning.


Why Study With Us

1. Our programmes are unique. We offer the only undergraduate programmes in Intercultural Business Communication in Scotland, and the only joint honours IBC and Tourism Management programme in the UK.2. As a diverse, multicultural city, attracting thousands of international students, business travellers, and tourists, Edinburgh is the perfect location to study Intercultural Business Communication.3. We are the # 1 modern university in Scotland (THE World University Rankings 2023) and the #1 university in Edinburgh for student satisfaction (National Student Survey 2020-2023).

Tuition fees

Students living in United States
(International fees)

£ 16,680per year

Tuition fees shown are for indicative purposes and may vary. Please check with the institution for most up to date details.

University information

Edinburgh Napier University

  • University League Table

    86th

  • Campus address

    Edinburgh Napier University, 219 Colinton Road, Edinburgh, Edinburgh, City Of, EH14 1DJ, Scotland

Subject rankings

  • Subject ranking

    68th out of 122 8

    27th out of 91 7

    23rd out of 56 5

    39th out of 101 5

  • Entry standards

    / Max 221
    157 71%

    21st

  • Graduate prospects

    / Max 100
    69.0 69%

    67th

    16
  • Student satisfaction

    / Max 4
    3.08 77%

    52nd

    35
  • Entry standards

    / Max 206
    157 76%

    11th

  • Graduate prospects

    / Max 100
    78.0 78%

    10th

    10
  • Student satisfaction

    / Max 4
    3.17 79%

    32nd

    17
  • Entry standards

    / Max 179
    145 81%

    9th

  • Graduate prospects

    / Max 100
    62.0 62%

    21st

    13
  • Student satisfaction

    / Max 4
    3.29 82%

    13th

    20
  • Entry standards

    / Max 206
    175 85%

    7th

  • Graduate prospects

    / Max 100
    52.0 52%

    84th

    38
  • Student satisfaction

    / Max 4
    3.03 76%

    44th

    33

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