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International Marketing and Consumer Psychology MSc

Queen Mary University of London

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Queen Mary University of London

Course options

2 options available

  • Qualification

    MSc - Master of Science

  • Location

    Main Site

  • Study mode

    Full time

  • Start date

    SEP

  • Duration

    1 Year

Course summary

The MSc Marketing and Consumer Psychology programme is designed to teach a combination of critical, strategic, and methodological skills in marketing, with an emphasis on consumer behaviour, psychology and consumption culture. Students will learn how to develop customer orientation approaches to drive strategies and branding campaigns, and how to devise consumer relationships within digital environments. You will also have the opportunity to pursue an industry-based consultancy project, apply marketing knowledge and skills to real-world cases, and participate in business simulations. Graduates of this programme will be well-equipped to pursue roles in marketing-related sectors both in the UK and internationally, as the ability to use psychology to drive consumer engagement is sought within many marketing teams in public, private and third sector organisations. They may also wish to consider specialised roles in consumer research, customer insights or CRM communications.

Tuition fees

Students living in United States
(International fees)

£ 35,250per year

Tuition fees shown are for indicative purposes and may vary. Please check with the institution for most up to date details.

University information

Queen Mary University of London

Queen Mary University of London

Queen Mary University of London

  • University League Table

    40th

  • Campus address

    Main Site, Mile End Road, London, Bethnal Green, E1 4NS, United Kingdom

VIEW PROFILE
International students experience the comforts of campus life while living in the heart of London, regularly ranked as the best student city in the world.
Research at Queen Mary is world-leading across disciplines, with its academics making a major impact across all subject areas.
Queen Mary is truly inclusive, with multiple nationalities represented on its campuses.

Subject rankings

  • Subject ranking

    Marketing

    68th out of 93 47

    34th out of 118

  • Entry standards

    / Max 198
    n/a

  • Graduate prospects

    / Max 100
    50.0 50%

    65th

    3

  • Student satisfaction

    / Max 4
    3.07 77%

    60th

    2

  • Entry standards

    / Max 205
    149 73%

    25th

  • Graduate prospects

    / Max 100
    53.0 53%

    107th

    28

  • Student satisfaction

    / Max 4
    2.97 74%

    107th

    2

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