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Course options

  • Qualification

    MSc - Master of Science

  • Location

    Robert Gordon University

  • Study mode

    Full time

  • Start date

    20-SEP-21

  • Duration

    12 months

Course summary

This accredited MSc International Marketing degree from Robert Gordon University will develop your knowledge and understanding of domestic and international marketing theory and current business management practices. On successful completion you will be able to make an immediate and effective contribution to operations within the field of marketing.

By studying the MSc International Marketing course you will develop an understanding of the complex nature of international marketing, compared to the domestic market, in areas such as culture, social structures, politics, economy, technology and legal systems. You will study and analyse consumer attitudes to products and business and look at the behaviour of the customer in a rapidly changing world. Digital aspects of marketing are emphasised throughout the course and you will develop a solid understanding of the knowledge and skills within this area.

Tuition fees

Students living in United States
(international fees)

£ 13,720per year

Tuition fees shown are for indicative purposes and may vary. Please check with the institution for most up to date details.

University information

Robert Gordon University

  • University League Table

    72nd

  • Campus address

    Robert Gordon University, Garthdee House, Garthdee Road, Aberdeen, Aberdeen, City Of, AB10 7QB, Scotland

RGU is proud that, across its 16,000 students, 144 nationalities were represented in the university's student population in 2019/20.
The student recruitment team travel throughout the world to meet with prospective students, as well as having agents based in most countries.
RGU also provide opportunities for international students to get in touch online, with regular web chats making it easy to connect from their own homes.

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