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MA Advertising, Marketing and the Media

University of Essex

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Course options

  • Qualification

    MA - Master of Arts

  • Location

    Colchester Campus

  • Study mode

    Full time

  • Start date

    03-OCT-24

  • Duration

    1 year

Course summary

Advertising and marketing have become increasingly central to social life on a global scale. As ‘persuasion industries’ they generate powerful images of the good life, acting upon individual and collective desires and aspirations. The MA critically explores the commercial and sociological aspects of the advertising and marketing industries, probing the way they link cultural values to creative and commercial innovation.

Taught within our top-rated Department of Sociology, this course investigates key theoretical and substantive debates in the critical study of advertising, marketing and media, and analyse the advertising industries in Britain, North America and newly emerging economies like India.

Your future

This course provides excellent preparation for further academic study, and many of our postgraduates go on to successful academic careers, both in the UK and overseas. Others have established careers in non-governmental organisations, local authorities, specialist think tanks, government departments, charities, media production, and market intelligence.

Tuition fees

Students living in United States
(International fees)

£ 21,700per year

Tuition fees shown are for indicative purposes and may vary. Please check with the institution for most up to date details.

University information

University of Essex

  • University League Table

    32nd

  • Campus address

    University of Essex, Wivenhoe Park, Colchester, Essex, CO4 3SQ, England

The careers team offer dedicated international careers advice and support throughout studies and after graduation.
Central London is easily accessible from all of the university's campuses.
Gain access to the curriculum from nine European universities through the YUFE (Young Universities for the Future of Europe) virtual campus.

Subject rankings

  • Subject ranking

    56th out of 95 10

    31st out of 98 19

    48th out of 91

    47th out of 101 9

  • Entry standards

    / Max 210
    126 61%

    40th

  • Graduate prospects

    / Max 100
    64.0 64%

    38th

  • Student satisfaction

    / Max 5
    3.79 76%

    69th

    53
  • Entry standards

    / Max 187
    148 75%

    21st

  • Graduate prospects

    / Max 100
    51.0 51%

    65th

    49
  • Student satisfaction

    / Max 5
    4.30 86%

    6th

    4
  • Entry standards

    / Max 191
    130 64%

    34th

  • Graduate prospects

    / Max 100
    56.0 56%

    67th

    11
  • Student satisfaction

    / Max 5
    3.95 79%

    40th

    42
  • Entry standards

    / Max 198
    123 60%

    48th

  • Graduate prospects

    / Max 100
    58.0 58%

    37th

    14
  • Student satisfaction

    / Max 5
    3.63 73%

    82nd

    1

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