MA Advertising

MA Advertising is about the future of the advertising industry. With new technologies constantly emerging, audiences becoming increasingly active, and Ad fraud and Ad blocking changing the landscape, the industry needs new thinking. On this course, you will develop the skills, ideas and solutions needed to shape and define the future of advertising.

Why choose this course at London College of Communication

MA Advertising is a business-focused degree in a creative communications College, combining strategy with creativity.

MA Advertising works in partnership with industry. You will work on live briefs and projects with brands, businesses and agencies, gaining key industry skills and insights.

MA Advertising is about the future. You'll explore the emerging technologies and media spaces the industry is focused on.

MA Advertising is practical. You'll make ads and experiences, build prototypes and speculative designs.

MA Advertising is critical. Your practice is your way of answering the research questions about media, culture and advertising that the industry faces.

MA Advertising will give you the practical and critical skills to compete for jobs in advertising, digital and media agencies, and to work client-side with brands and businesses as well as with start-ups. Your hybrid creative-strategic skills will make you uniquely qualified to deal with emerging roles in the industry.