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Marketing and Advertising (including Foundation Year) BSc (Hons)

Kingston University

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Course options

  • Qualification

    Bachelor of Science (with Honours) - BSc (Hons)

  • Location

    Main Site

  • Study mode

    Full time

  • Start date

    SEP-24

  • Duration

    4 Years

Course summary


Reasons to choose Kingston

- You’ll experience how marketing and advertising work in today’s rapidly changing environment by working on real-life project briefs from client organisations.- When you graduate, your hands-on experience and career skills will help you stand out from other job seekers.- You’ll gain more than just a degree. The structure of the course enables you to earn a professional qualification from the Chartered Institute of Marketing (CIM).- Our commitment to high quality teaching has been recognised with a Teaching Excellence Framework (TEF) Gold rating. The University has received an overall rating of Gold, as well as securing a Gold award in the framework's two new student experience and student outcomes categories.


About this course

If you aspire to a career in the fun, dynamic, fast-moving world of marketing or advertising, this is the course for you.The course is designed in consultation with leading industry experts, bringing together the latest theories and practices in marketing. You’ll explore the role and function of contemporary and digital marketing in modern business, so when you graduate, you’ll be at the edge of the job market with the knowledge and skills employers seek.You can gain hands-on marketing experience through an internship or develop your skills as a consultant by working in a team on a live project. Another option is to delve into entrepreneurship and create your own start-up with support from the Business School.


This course is offered with a Foundation Year in Business

The foundation year takes place the year before your degree. You will study at Kingston College and cover topics including professional skills, numerical concepts, business IT, marketing, customer care, and business law. Upon successful completion of this foundation year, you will progress to Year 1 of this degree.


Future Skills

Embedded within every course curriculum and throughout the whole Kingston experience, Future Skills will play a role in shaping you to become a future-proof graduate, providing you with the skills most valued by employers such as problem-solving, digital competency, and adaptability.As you progress through your degree, you'll learn to navigate, explore and apply these graduate skills, learning to demonstrate and articulate to employers how future skills give you the edge.At Kingston University, we're not just keeping up with change, we're creating it.


Career opportunities

This course meets the needs of the continuously evolving careers in marketing and advertising, including brand and marketing communications managers, market researchers, media planners and buyers, account executives, copywriters, as well as advertising and social media managers. Many graduates progress to postgraduate study.

Application deadline

31 January

Tuition fees

Students living in United States
(International fees)

16,200per year

Tuition fees shown are for indicative purposes and may vary. Please check with the institution for most up to date details.

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University information

Kingston University

  • University League Table

    87th

  • Campus address

    Kingston University, River House, 53-57 High Street, Kingston upon Thames, Kingston Upon Thames, KT1 1LQ, England

Kingston University welcomes students from more than 140 countries. Their fresh ideas and range of life experiences enrich the learning environment on campus.
Well known for its enterprise education expertise, the university has strong industry links with many global brands.
Significant investment in the campus, learning spaces and Future Skills curriculum has enhanced students' learning experience and employability prospects.

Subject rankings

  • Subject ranking

    92nd out of 121 15

    60th out of 91 20

  • Entry standards

    / Max 214
    119 54%

    74th

  • Graduate prospects

    / Max 100
    49.0 49%

    103rd

    29
  • Student satisfaction

    / Max 5
    3.91 78%

    60th

    11
  • Entry standards

    / Max 191
    103 50%

    83rd

  • Graduate prospects

    / Max 100
    79.0 79%

    27th

    47
  • Student satisfaction

    / Max 5
    3.62 72%

    84th

    64

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