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Marketing and Brand Management MSc

Oxford Brookes University

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Course options

  • Qualification

    MSc - Master of Science

  • Location

    Headington Campus

  • Study mode

    Full time

  • Start date

    01-SEP-25

  • Duration

    1 year

Course summary

Overview

On this MSc Marketing and Brand Management course you will immerse yourself in the exciting and fast-paced world of brands and their strategic management across a broad range of industries.

You will develop a strong foundation in various areas of marketing theory and practice. With a particular perspective on brand management, you will learn how to ‘market’ products and services through the use of various marketing communication channels. This includes traditional as well as digital channels such as

Instagram
TikTok
YouTube
or LinkedIn.

You will learn about digital marketing, advertising, public relations and influencer marketing by working with real-life client organisations.

The course prepares you to work for organisations such as branding and advertising agencies or marketing, brand management and communications departments within an organisation.

There is a work placement option for those who start the course in September or January. This consists of a year's paid supervised work experience in a marketing role. This will prepare you for your future career.

Career prospects

This course will prepare you to work for a branding or marketing agency or for a marketing, branding or communications department within an organisation. Graduates of this course will be well prepared for future roles as:

brand managers
brand strategists
marketing executives
account planners
brand coordinators
advertising account executives
corporate communications executives
marketing communications managers

Tuition fees

Students living in United States
(International fees)

£ 17,650per year

Tuition fees shown are for indicative purposes and may vary. Please check with the institution for most up to date details.

University information

University image

Oxford Brookes University

  • University League Table

    46th

  • Campus address

    Oxford Brookes University, Gipsy Lane, Headington, Oxford, Oxfordshire, OX3 0BP, England

Oxford is a city full of history and renowned for academic excellence and culture. Just over 1 hour from London, with 24-hour bus links to major airports.
Oxford Brookes courses give students the fundamental skills and experience needed to succeed in their chosen career and become internationally employable.
Starting university is exciting but also a time of great change, so Oxford Brookes does all it can to help you settle in, feel at home and make new friends.

Subject rankings

  • Subject ranking

    35th out of 87 1

  • Entry standards

    / Max 204
    120 59%

    54th

  • Graduate prospects

    / Max 100
    82.0 82%

    26th

    6
  • Student satisfaction

    / Max 4
    3.05 76%

    47th

    11

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