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Marketing and Business Management - BA (Hons)

Abertay University

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Abertay University

Course options

3 options available

  • Qualification

    Bachelor of Arts (with Honours) - BA (Hons)

  • Location

    Abertay University

  • Study mode

    Full time

  • Start date

    14-SEP-26

  • Duration

    4 Years

Course summary

Begin your career as a professional marketer and manager, ready to excel in any organisation. Develop your professional marketing knowledge and skills for the digital era.Focused on preparing you for work, this degree gives you a thorough grounding in marketing and business. You’ll learn how to understand different markets, manage customer relationships and communicate your brand strategy effectively.The work placement option is where you can gain valuable industry experience. Successfully completing the course takes you partway towards a professional Chartered Institute of Marketing (CIM) qualification.

Tuition fees

Students living in United States
(International fees)

£ 15,000per year

Tuition fees shown are for indicative purposes and may vary. Please check with the institution for most up to date details.

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University information

Abertay University

Abertay University

  • University League Table

    94th

  • Campus address

    Abertay University, Bell Street, Dundee, scotland, DD1 1HG, United Kingdom

VIEW PROFILE
Abertay's small size is a strength, offering its students a more personal university experience with a friendly community vibe on its compact campus.
Pioneers of videogame and cybersecurity education and research, and a reputation as one of the world's most respected institutions for computer games degrees.
Supports prospective and current students from across the world. 25% of Abertay's student body is international, with 90 nationalities represented on campus.

Subject rankings

  • Subject ranking

    Business & Management Stu

    116th out of 123 3

    80th out of 90 2

  • Entry standards

    / Max 217
    140 64%

    34th

  • Graduate prospects

    / Max 100
    63.0 63%

    85th

    18

  • Student satisfaction

    / Max 4
    2.96 74%

    101st

    44

  • Entry standards

    / Max 211
    145 69%

    22nd

  • Graduate prospects

    / Max 100
    69.0 69%

    58th

  • Student satisfaction

    / Max 4
    3.09 77%

    44th

    20

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