Close icon

Personalise what you see on this page.

Choose from the options below. We'll show you information based on your current location as default.

I'M FROM

  • United States
Please select so we can show the most relevant content.

LIVING IN

  • United States
Please select so we can show the most relevant content.

LOOKING FOR

  • Undergraduate courses
Please select so we can show the most relevant content.
Viewing as a student from United States living in United States interested in Undergraduate courses

Marketing and Management with Industrial Experience BSc (Hons)

University of Exeter

Add to favourites
UCAS CODE: N2NN

Course options

  • Qualification

    Bachelor of Science (with Honours) - BSc (Hons)

  • Location

    University of Exeter (Exeter Campuses)

  • Study mode

    Full time

  • Start date

    19-SEP-22

  • Duration

    4 Years

Course summary

Successful marketing involves understanding what customers want or need, and then delivering an irresistible offer to satisfy them. Key to finding out what customers want or need is to understand how they behave, and this programme has a strong emphasis on understanding consumers. The marketing elements of this programme will introduce you to the basic principles that deliver good marketing practice. You will learn about consumers, how they behave, and how to ascertain their wants and needs. You will also learn the role of markets and marketing in today’s society.To understand how marketing contributes to the financial health of an organisation, the programme provides an introduction to the principles of accounting. To analyse how whole markets behave, the programme also provides an introduction to economics. As a function within an organisation, marketing must be well managed, and the management component of the BSc Marketing and Management provides a study of organisations along with an appreciation of how management works, and how to build a successful business strategy.

Application deadline

15 January

Tuition fees

Students living in United States
(international fees)

£ 19,500per year

Tuition fees shown are for indicative purposes and may vary. Please check with the institution for most up to date details.

University information

University of Exeter

  • University League Table

    13th

  • Campus address

    University of Exeter, Northcote House, The Queen's Drive, Exeter, Devon, EX4 4QJ, England

Subject rankings

  • Subject ranking

    15th out of 122 9

    11th out of 92 7

  • Entry standards

    / Max 209
    160 75%

    17th

    1
  • Graduate prospects

    / Max 100
    88.0 88%

    7th

    6
  • Student satisfaction

    / Max 5
    4.01 80%

    47th

    9
  • Entry standards

    / Max 200
    n/a

  • Graduate prospects

    / Max 100
    90.0 90%

    4th

  • Student satisfaction

    / Max 5
    4.07 81%

    24th

    29

Suggested courses

University of Reading
SIMILAR RANKING

Business and Management with Placement Year BSc (Hons)

University of Reading

Business & Management Studies league table

29
Durham University
MOST VIEWED

Business and Management BA (Hons)

Durham University

University league table

6

Is this page useful?

Yes No

Sorry about that...

HOW CAN WE IMPROVE IT?

SUBMIT

Thanks for your feedback!