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Viewing as a student from United States living in United States interested in Undergraduate courses

Marketing and Media Communications with Foundation Year BA (Hons)

Buckinghamshire New University

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UCAS CODE: MAMF

Course options

  • Qualification

    Bachelor of Arts (with Honours) - BA (Hons)

  • Location

    Buckinghamshire New University

  • Study mode

    Full time

  • Start date

    20-SEP-21

  • Duration

    4 Years

Course summary

This course is offered as a four year programme, including an initial Foundation Year. The Foundation Year will allow you to develop your academic study skills and build confidence in your abilities, identifying your own strengths and development needs for progression onto an undergraduate degree.Digital technology is causing large scale economic and social disruption which is impacting on how people select and buy goods and services and their perceptions and relationships with brands. The old landscape of 30 sec TV ads and press releases is being replaced by a growing range of new types of marketing communications on an ever growth selection of media platforms and technologies, accessed on demand where and when the consumer wants. In the UK alone 62% of marketing communication expenditure is already to be found on digital platforms ( WARC April 2019) and the emergence of 5G technology will see this grow even further.Clients, agencies, media owners, technology companies and management consultancies are all vying to provide marketing and media communications expertise for this new landscape. This is creating a demand for graduates with the skills that can demonstrate how to develop and deploy effective marketing and media communications in this new world. Based upon the successful experiences of our previous advertising and PR courses, and working with industry experts, we have created a course to do just this.You’ll cover everything from basics of design and creativity, to how agencies, clients and media owners operate in this landscape, to the role of technology in the marketing communications process.

Application deadline

15 January 2020

Tuition fees

Students living in United States
(international fees)

£ 12,500per year

Tuition fees shown are for indicative purposes and may vary. Please check with the institution for most up to date details.

University information

Buckinghamshire New University

  • University League Table

    124th

  • Campus address

    Buckinghamshire New University, Queen Alexandra Road, High Wycombe, Buckinghamshire, HP11 2JZ, England

Subject rankings

  • Subject ranking

    115th out of 123 22

    96th out of 97 1

    63rd out of 84 25

  • Entry standards

    / Max 209
    103 47%

    101st

    20
  • Graduate prospects

    / Max 100
    54 54%

    110th

  • Student satisfaction

    / Max 5
    4.15 83%

    20th

    6
  • Entry standards

    / Max 190
    111 55%

    61st

    6
  • Graduate prospects

    / Max 100
    46 46%

    84th

  • Student satisfaction

    / Max 5
    3.56 71%

    95th

    1
  • Entry standards

    / Max 200
    n/a

  • Graduate prospects

    / Max 100
    72 72%

    45th

  • Student satisfaction

    / Max 5
    4.23 85%

    8th

    5

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