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Marketing & Public Relations BA (Hons)

Leeds Beckett University

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Course options

  • Qualification

    Bachelor of Arts (with Honours) - BA (Hons)

  • Location

    City CampusC

  • Study mode

    Full time

  • Start date

    15-SEP-25

  • Duration

    3 Years

Course summary


Develop a critical, reflective and creative approach to the study of marketing, PR and digital communications.

Gain valuable professional skills and specialist knowledge in both marketing and public relations.As part of this course, you’ll:- Explore a range of topics, from digital marketing to reputation management and campaign development to customer relations- Understand and positively respond to the changing technological, political, ethical and legal contexts within which organisations currently operate- Take a real-life client-centred approach to learning though project work, campaigns and consultancy in this dynamic sector


ACCREDITATION

This course is accredited by the CIM (Chartered Institute of Marketing).


Find out more

Your employability is at the heart of this course, so you’ll have a wealth of opportunities to network and work with potential employers and industry professionals through a series of lectures, workshops and placements during your study.As well as the chance to work with a variety of employers, you’ll have access to our specialist facilities, including the Simulation Suite where you can replicate real-life PR scenarios and a media suite.You’ll have the opportunity to attend the annual CIPR guest lecture series as well as Leeds Business School’s guest lecture programme. Previous speakers include the past Chair and President of the Academy of Marketing, Kitty McGee, who studied on our PR degree and is now the Executive Fashion Director at Stylist magazine, Russell Craig Senior, Director of Media and Community Relations at Asda, and the Editor of Cosmopolitan magazine.


Professional recognition

The Chartered Institute of Marketing (CIM) is the leading professional body for marketers worldwide and exists to develop the marketing profession, maintain professional standards and improve the skills of marketing practitioners. Leeds Beckett University has joined forces with CIM to give you the opportunity to gain professional qualifications through the CIM Graduate Gateway. CIM qualifications are highly sought after by employers, and their content is reflected in our own degrees which ensures we are equipping you with the best opportunities for a successful marketing career.


Why study Marketing and Public Relations at Leeds Beckett University...

- Take a client-centred approach to learning and develop transferrable skills - Gain a professional understanding of how marketing and public relations work within a company environment- Utilise the university's local and national business links to secure a paid work placement- Learn in real-life environments through the Business School's simulation suite- Learn from and connect with industry leaders through the Leeds Business School guest lecture series- Professionally recognised course

Application deadline

29 January

Tuition fees

Students living in United States
(International fees)

Information not available

Please check with the institution for most up to date details.

Entry requirements

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QUALIFICATION TYPE

UCAS Points : 112

A minimum 72 from two A Levels or equivalent, excluding General Studies.

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University information

Leeds Beckett University

Leeds Beckett University

  • University League Table

    75th

  • Campus address

    Leeds Beckett University, City Campus, Leeds, Leeds, LS1 3HE, England

Leeds Beckett is a global university, with an alumni community based in 174 countries around the world.
LBU degrees are available to study in-country in Botswana, China, Hong Kong, Malaysia, Mauritius, Nepal, Singapore and Vietnam.
International students can apply for scholarships and receive in-country application support in China, India, Indonesia, Nigeria, Qatar, and Vietnam.

Subject rankings

  • Subject ranking

    42nd out of 91 5

    52nd out of 87 2

  • Entry standards

    / Max 206
    116 56%

    69th

  • Graduate prospects

    / Max 100
    72.0 72%

    28th

    20
  • Student satisfaction

    / Max 4
    3.25 81%

    22nd

    1
  • Entry standards

    / Max 204
    117 58%

    60th

  • Graduate prospects

    / Max 100
    83.0 83%

    20th

  • Student satisfaction

    / Max 4
    3.18 79%

    17th

    1

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