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Course options

  • Qualification

    Bachelor of Arts (with Honours) - BA (Hons)

  • Location

    The University of Hull

  • Study mode

    Full time

  • Start date

    20-SEP-21

  • Duration

    3 Years

Course summary

**Hull is a marketing professional’s dream. Here, as part of the Hull University Business School, you’ll study the latest marketing concepts, work on live business project for international brands and be fully supported by passionate and expert staff, who offer practical, hands on experience.**Marketing is one of the fastest growing industries and this course prepares you for a range of careers.You’ll learn to understand consumer behaviour through marketing intelligence and analytics and how to harness the power digital marketing and social media.You’ll explore market dynamics, marketing communications and branding while discovering the ‘holistic marketing’ approach: balancing an organisation’s goals against the needs of the environment and society.Taking part in our programme of live business projects will deepen and test your marketing skills, confidence and knowledge of marketing concepts. This year, as part of the annual marketing challenge, students had the chance to work with Team GB with the challenge of creating a marketing strategy to keep fans engaged between Olympic Games.You’ll also have the opportunity to take part in a placement year to gain valuable work experience- and get paid. Recent companies who have worked with our students include Siemens Games, Jaguar Land Rover, IBM and Sony. You’re supported throughout by our friendly tutors and professional staff. Not bad for enhancing the CV.Our students have also been supported to achieve success in the Chartered Institute of Marketing’s national competition, ‘The Pitch’ (reaching the national finals). As we’re accredited by the Chartered Institute of Marketing (CIM), that means you’ll be eligible for student membership. You can get exemptions from professional qualifications, access to a wider marketing network and invitations to professional marketing events.**Official Team GB partners**Did you know that the University of Hull is the official University Partner of Team GB? Our united belief is that anyone, with the right opportunities ahead and a dedicated team behind, can achieve extraordinary things. This is what our partnership with Team GB is built on. Extraordinary is in you – and we’ll help you find it.What does this mean for you? It means that whether you’re studying sports science, or marketing, or logistics, or healthcare, or engineering, you’ll be able to gain invaluable experience through this unique partnership.We are working with Team GB to create opportunities for volunteering and work experience, to get involved with meet-and-greet sessions with Olympians, host on-campus talks from guest speakers and so much more. Some of our students recently helped Team GB athletes get their kit ready to compete in preparation for the Minsk 2019 European Games. It’s an extraordinary partnership, and you won’t find it anywhere else.Find out more at hull.ac.uk/teamgb

Application deadline

15 January

Tuition fees

Students living in United States
(international fees)

£ 14,800per year

Tuition fees shown are for indicative purposes and may vary. Please check with the institution for most up to date details.

Entry requirements

Choose a qualification

UCAS Points : 112

Points can be from any qualification on the UCAS tariff, but must include at least 80 points from A levelsBTEC Subsidiary Diploma, Diploma or Extended DiplomaOCR Cambridge Technical Introductory Diploma, Diploma or Extended DiplomaCACHE Diploma or Extended DiplomaIrish Leaving CertificateScottish HighersWelsh Baccalaureate Advanced Diplomaor a combination of appropriate Level 3 qualifications

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University information

University of Hull

  • University League Table

    64th

  • Campus address

    University of Hull, Admissions Office, Cottingham Road, Hull, Kingston Upon Hull, HU6 7RX, England

International students starting an undergraduate degree could receive a tuition fee discount of up to £2,500 per year (terms apply).
Hull’s research takes on global issues – health inequalities, social injustice, climate change and more – to shape a fairer, brighter and carbon-neutral future.
At Hull, there are students from more than 100 countries from right across the world.

Subject rankings

  • Subject ranking

    27th out of 84 7

  • Entry standards

    / Max 200
    131 65%

    24th

    18
  • Graduate prospects

    / Max 100
    76 76%

    28th

  • Student satisfaction

    / Max 5
    4.08 82%

    24th

    20

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