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Course options

  • Qualification

    Bachelor of Arts (with Honours) - BA (Hons)

  • Location

    Curzon Building Campus

  • Study mode

    Full time

  • Start date

    20-SEP-21

  • Duration

    3 Years

Course summary

Looking for retail marketing courses in Birmingham? Our BA (Hons) Marketing (Retailing) degree allows you to take a year-long sandwich placement in industry.Businesses value marketing more than ever due to its ability to identify opportunities, shape customer experiences and drive profits. It is an ever evolving discipline, constantly responding to changes in technology, consumer behaviour.To be successful in his exciting area not only requires a depth understanding of the core principles, but also relies on having the acumen and practical abilities to apply and adapt this knowledge in a wide variety of scenarios. This in-demand course has been designed to give you the practical and professional skills that employers seek through our practice based learning.This degree allows you to gain the skills, knowledge and understanding demanded by employers. Combining academic theory and practice based learning, you will develop your creativity, professional skills and strategic marketing knowledge.Taught by academics who also have outstanding industry experience, you will undertake interactive lectures and seminars that bring marketing principles to life. Part of a suite of six interrelated degrees, you will get the chance to develop additional specialist skills in Retailing as well as Marketing, helping you to fulfil your career aspirations. This flexibility coupled with innovative extra curriculum activities and a placement year, mean you take control of your learning and your career.This course is also fully recognised by Chartered Institute of Marketing (CIM). This helps to ensure content remains fresh, relevant and full of key industry insight making you industry-ready the second you graduate. Plus, you receive the maximum possible exemptions from the CIM Professional Diploma Our alignment with the Chartered Institute of Marketing (CIM) ensures our course content remains fresh, relevant and full of key industry insight making you industry-ready the second you graduate.As one of six marketing degrees this course is distinct in that it offers you a set of pathways that you can choose from irrespective of the course that you entered on. This allows you to develop additional specialist skills of your choice and career aspirations, alongside the core underpinning market concepts you will need in practice.**For full details, visit our website.**

Application deadline

15 January

Tuition fees

Students living in United States
(international fees)

Information not available

Please check with the institution for most up to date details.

University information

University image

Birmingham City University

  • University League Table

    84th

  • Campus address

    Birmingham City University, University House, 15 Bartholomew Row, Birmingham, Birmingham, B5 5JU, England

One of only four UK universities offering a Master's in International Human Resource Management which is also fully CIPD-accredited.
ACCA programmes are taught in a Platinum status centre, showing that the university meets ACCA performance targets for course tuition and support.
Many master's courses now offer international students six-month professional placements towards the end of their studies.

Subject rankings

  • Subject ranking

    42nd out of 84 8

  • Entry standards

    / Max 200
    119 58%

    42nd

    13
  • Graduate prospects

    / Max 100
    72 72%

    45th

  • Student satisfaction

    / Max 5
    4.21 84%

    10th

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