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Course options

  • Qualification

    Bachelor of Arts (with Honours) - BA (Hons)

  • Location

    Main Site

  • Study mode

    Full time

  • Start date

    13-SEP-21

  • Duration

    3 Years

Course summary

**OVERVIEW**Marketing is a business function with the power to shape everything from sales and customer service to product development and brand loyalty. The best marketers see the big picture – when they look at the business landscape, they identify the opportunities to communicate and influence audiences, and spot the threats that could damage their brands. This degree is all about exploring that landscape, taking those opportunities and avoiding those threats.You’ll look at different media and methods of communication, study how to analyse and segment audiences, and discover how to craft and deliver the right message at the right time. To start with, you’ll learn about marketing fundamentals, but you’ll also have the flexibility to choose units that interest you most as you progress. By the time you leave us, you’ll not only understand the theory behind effective marketing – you’ll also have a range of practical, professional skills.Above all, you’ll be ready for a career in marketing – following in the footsteps of graduates from this course now working in advertising, account management, media planning, public relations, event management and more.**Choose a placement or study abroad**The course offers real flexibility as you will enrol on the three-year course and then decide if a placement or overseas study is right for you once you have started your studies. You don’t have to decide now. If you opt to undertake a placement or study abroad your course will normally be four years full-time.**FEATURES AND BENEFITS**- **Triple crown** – study in a Business School that has prestigious triple accreditation from EQUIS, AACSB and AMBA.- **Marketing experts** – with years of experience in industry, our teaching staff provide a unique insight into the world of marketing, advertising, digital media and PR.- **Accredited degree** - a Chartered Institute of Marketing (CIM) accredited degree.- **A creative city** – The Business School is in the heart of Manchester, home to a collection of great businesses and marketing companies and agencies.- **Make the most of our connections** – experience what it’s like to work in industry or take the opportunity to study overseas at one of our partner institutions across Europe, Asia or USA. - **Regular industry events** – attend guest talks and masterclasses from thought leaders in the industry and network with recruiting businesses.

Application deadline

15 January 2020

Tuition fees

Students living in United States
(international fees)

Information not available

Please check with the institution for most up to date details.

University information

Manchester Metropolitan University

  • University League Table

    54th

  • Campus address

    Manchester Metropolitan University, All Saints Building, All Saints, Manchester, Manchester, M15 6BH, England

The university welcomes a diverse international student population of over 3,500 students from more than 120 countries around the world.
Each year a range of welcome events are organised to help new students settle into university, explore the city and prepare for academic studies.
English courses can help to build language confidence and knowledge of UK culture. Students can study at the university's British Council accredited centre.

Subject rankings

  • Subject ranking

    39th out of 84 2

  • Entry standards

    / Max 200
    129 64%

    27th

    1
  • Graduate prospects

    / Max 100
    74 74%

    38th

  • Student satisfaction

    / Max 5
    3.81 76%

    73rd

    26

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