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Course options

  • Qualification

    Bachelor of Science (with Honours) - BSc (Hons)

  • Location

    Main Site (Aberystwyth)

  • Study mode

    Full time

  • Start date

    26-SEP-22

  • Duration

    3 Years

Course summary

Aberystwyth University's BSc in Marketing is an exciting and dynamic course that combines elements of marketing & consumer behaviour, digital marketing, strategic marketing, planning, psychology, management and human resources. Taught by accredited and renowned marketing experts, over the course of the degree you will develop a firm knowledge of external influences on the marketing world and the rapidly changing use of information technology and digital media for marketing purposes. Aberystwyth University is an accredited Chartered Institute of Marketing (CIM) Graduate Gateway Centre, which means that you can study towards a professional CIM qualification while studying for a degree, or gain exemptions for certain CIM modules in the future.

Overview

Why study Marketing at Aberystwyth?

  • Our programmes are accredited by the Chartered Institute of Marketing (CIM).
  • On successful completion you can apply for exemption from 50% of the CIM Professional Diplomas.
  • Our degree equips you with the multidisciplinary understanding of marketing which employers increasingly demand.
  • Taught by experts who are leading in the Marketing sector and research.
  • We have arrangements with many partner universities overseas to deliver short academic programmes (2 weeks) to small groups of management and business students (on a self-funding basis), to enable you to experience the impact of the cultural environment when conducting business abroad. We currently have partner universities in India, China, Russia, Japan, the United Arab Emirates and Brazil and our portfolio of countries is rapidly expanding.

Employability

Career prospects: From Campus to Career

Many of our graduates have explored a career in:

  • Marketing Executive
  • Market Researcher
  • Advertising Copywriter
  • Advertising Account Planner
  • Media Planner
  • Media Buyer
  • Public Relations Officer.

What skills will I obtain from this degree?

Studying our degree in Marketing will equip you with the following skills:

  • improved numeracy skills and the ability to research, interpret and use statistics
  • deep understanding of the causes and effects of economic and other external changes
  • the ability to communicate clearly in a written and spoken form
  • effective problem solving
  • analytical and creative thinking skills
  • the ability to make decisions
  • the ability to work independently and as part of a team
  • time-management and organisational skills
  • self-motivation and self-reliance.

Application deadline

15 January

Tuition fees

Students living in United States
(international fees)

£ 14,300per year

Tuition fees shown are for indicative purposes and may vary. Please check with the institution for most up to date details.

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University information

University image

Aberystwyth University

  • University League Table

    58th

  • Campus address

    Aberystwyth University, Penglais, Aberystwyth, United Kingdom, SY23 3FL, Wales

Welcoming international students since 1872. Over 100 different nationalities are represented on campus, creating a truly multicultural learning environment.
Highly-rated teaching (TEF Gold) and a high rate of graduate employability.
Generous scholarships and bursaries for international students.

Subject rankings

  • Subject ranking

    39th out of 92 15

  • Entry standards

    / Max 200
    107 56%

    63rd

  • Graduate prospects

    / Max 100
    65.0 65%

    56th

    18
  • Student satisfaction

    / Max 5
    4.26 85%

    6th

    3

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