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Course options

  • Qualification

    MA - Master of Arts

  • Location

    Marylebone Campus

  • Study mode

    Full time

  • Start date

    27-SEP-21, 24-JAN-22

  • Duration

    1 year

Course summary

Course summary

Incorporating the latest digital and analytic marketing practices, the broad curriculum of our Master’s degree reflects the rapidly changing global marketing environment. Whilst at Westminster, you can also secure two internationally-recognised professional qualifications – the Institute of Data and Marketing (IDM) Certificate in Digital Marketing and the Institute of Practitioners in Advertising (IPA) Global Foundation Certificate, as well as joining the Chartered Institute of Public Relations (CIPR).

Here at Westminster, we’ve been teaching postgraduate degrees in marketing communications for over 20 years. Our goal is to prepare you for professional life in the increasingly complex and dynamic marketing communications industry, incorporating the growing content of digital marketing and new innovations.

The learning required for professional membership of the CIPR and the IDM Certificate in Digital Marketing has been embedded into the curriculum, meaning you automatically qualify for both on successful completion of this degree. With some additional study and after passing an exam, you can also achieve the IPA Global Foundation Certificate.

Our multidisciplinary degree integrates the various specialisms and practices within marketing communications, while considering some of the current issues affecting marketing communications – anything from how to develop an authentic brand voice to hands-on practice on a social media dashboard and programmatic media planning.

We offer a practical learning experience with interactive employer-based projects that mirror industry practice and give you the opportunity to work as a marketing communications agency in a ‘real-life’ scenario, pitching for work with a client. In the past, our excellent industry contacts have facilitated projects with high profile clients such as IKEA, Trainline and Percol Coffee, as well as small start-up companies like MatchaNow and Boundless. Throughout your studies, you’ll also work on your individual project, based on a brand you select with help from your supervisor to bring together brand strategy, consumer psychology, research and the range of communications tools and channels.

Tuition fees

Students living in United States
(international fees)

£ 19,000per year

Tuition fees shown are for indicative purposes and may vary. Please check with the institution for most up to date details.

University information

University of Westminster, London

  • University League Table

    111th

  • Campus address

    University of Westminster, London, 101 New Cavendish Street, LONDON, CITY OF WESTMINSTER, W1W 6XH, England

With students coming from 170 nations around the globe, Westminster is one of the most internationally diverse universities in the UK.
Courses at Westminster aim to prepare students for industry and ensure that work experience and placement opportunities are accessible to all.
Westminster offers a wide range of scholarships, including a fully-funded postgraduate award, supporting students from over 50 countries across the world.

Subject rankings

  • Subject ranking

    78th out of 123 5

    35th out of 97 6

    47th out of 84 7

  • Entry standards

    / Max 209
    128 59%

    49th

    3
  • Graduate prospects

    / Max 100
    64 64%

    81st

  • Student satisfaction

    / Max 5
    3.86 77%

    100th

    1
  • Entry standards

    / Max 190
    115 57%

    52nd

    9
  • Graduate prospects

    / Max 100
    69 69%

    25th

  • Student satisfaction

    / Max 5
    3.75 75%

    87th

    10
  • Entry standards

    / Max 200
    124 61%

    33rd

    11
  • Graduate prospects

    / Max 100
    74 74%

    38th

  • Student satisfaction

    / Max 5
    3.76 75%

    75th

    4

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