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Marketing/French BSc (Hons)

Aberystwyth University

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Course options

  • Qualification

    Bachelor of Science (with Honours) - BSc (Hons)

  • Location

    Main Site (Aberystwyth)

  • Study mode

    Full time

  • Start date

    27-SEP-21

  • Duration

    4 Years

Course summary

Aberystwyth University's BSc in Marketing/ French is an exciting and dynamic course that combines elements of marketing & consumer behaviour, digital marketing, strategic marketing, planning, psychology, management and human resources. Taught by accredited and renowned marketing experts within the Aberystwyth Business School and the Department of Modern Languages, over the course of the degree you will develop a firm knowledge of external influences on the marketing world and the rapidly changing use of information technology and digital media for marketing purposes.

The BSc in Marketing/ French will allow you to combine the theory of marketing in its respective discipline combined with the opportunity to discover the language, culture and heritage of France. This degree from Aberystwyth University will provide you with the attractive linguistic skills that will enable you to excel post University.

Aberystwyth University is an accredited Chartered Institute of Marketing (CIM) Graduate Gateway Centre, which means that you can study towards a professional CIM qualification while studying for a degree, or gain exemptions for certain CIM modules in the future.

Overview

Why study Marketing / French at Aberystwyth University?

  • You will gain accreditation from the Chartered Institute of Marketing (CIM);
  • You will develop an insight into the world of enterprise;
  • You will understand the impact of changes in the business environment e.g. economic events.

You will gain knowledge in the following:

  • Digital Marketing;
  • Social Media;
  • Changes in the regulatory and legal environment;
  • Strategic marketing;
  • Business strategies;
  • French Language and Culture.

On completion of this degree you will possess:

  • A broad understanding of management and marketing in practice;
  • The ability to communicate in both English and French simultaneously;
  • In-depth knowledge of trade and commerce in both the public and private sector;
  • A solid grasp in the complexity of management challenges and the combined impact of the economic, financial, human and legal issues that leaders encounter;
  • On successful completion of this degree you can apply for 50% exemption from the professional CIM Diplomas.

Application deadline

15 January

Tuition fees

Students living in United States
(international fees)

£ 13,600per year

Tuition fees shown are for indicative purposes and may vary. Please check with the institution for most up to date details.

University information

Aberystwyth University

  • University League Table

    58th

  • Campus address

    Aberystwyth University, Penglais, Aberystwyth, United Kingdom, SY23 3FL, Wales

Over 100 nationalities are represented on campus, creating a truly multicultural and cosmopolitan learning environment.
The university’s research is internationally recognised. Some departments work with global organisation such as NASA and the UN.
Aberystwyth University has been welcoming students from all over the world since 1872, drawn by its reputation for teaching excellence.

Subject rankings

  • Subject ranking

    19th out of 49 15

    24th out of 84 1

  • Entry standards

    / Max 226
    n/a

  • Graduate prospects

    / Max 100
    86 86%

    2nd

  • Student satisfaction

    / Max 5
    4.33 87%

    9th

    14
  • Entry standards

    / Max 200
    n/a

  • Graduate prospects

    / Max 100
    74 74%

    38th

  • Student satisfaction

    / Max 5
    4.22 84%

    9th

    4

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