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Digital Marketing Management BA (Hons)

University of Wolverhampton

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Course options

  • Qualification

    Bachelor of Arts (with Honours) - BA (Hons)

  • Location

    University of Wolverhampton

  • Study mode

    Full time

  • Start date

    JAN

  • Duration

    3 Years

Course summary

The BA (Hons) Digital Marketing Management course aims to provide the student with an underpinning knowledge and understanding of business and how marketing theories and their strategic applications to organisations operating within a highly digitised and challenging global business environment can be applied.Through the use of a wide range of approaches and e-learning forums students will learn varied aspects of marketing principles essential to the work of marketing professionals including: marketing planning and strategy, digital marketing techniques, consumer behaviour, advertising, communication with customers, pricing, distribution, selling techniques, building relationships with stakeholders and researching markets. Throughout the course students will learn practical skills, including IT, numerical and communication skills, much of this will be underpinned by real life examples.

Application deadline

15 January

Tuition fees

Students living in United States
(International fees)

14,450per year

Tuition fees shown are for indicative purposes and may vary. Please check with the institution for most up to date details.

Entry requirements

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QUALIFICATION TYPE

A level : CCC - BCD

Given Grades may vary based on the equivalency of your specific qualifications. For applicants whose first language is not English, we accept the English language tests like IELTS and TOEFL. IELTS academic overall score of 6.0 with no component less than 5.5, TOEFL overall score of 60 with no component score less than 20.

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University information

University of Wolverhampton

University of Wolverhampton

  • University League Table

    117th

  • Campus address

    University of Wolverhampton, Wulfruna Street, Wolverhampton, Wolverhampton, WV1 1LY, England

The Centre for International Development and Training (CIDT) has a 45-year track record of working in almost 140 countries.
Each year the university welcomes students from over 130 nations, studying at one of its UK campuses or partner institutions overseas.
The university works with partners around the world including: China, Hong Kong, India, Nepal, Greece, Sri Lanka, Malaysia, Myanmar, Ireland and France.

Subject rankings

  • Subject ranking

    89th out of 91

  • Entry standards

    / Max 191
    86 42%

    89th

  • Graduate prospects

    / Max 100
    43.0 43%

    87th

    10
  • Student satisfaction

    / Max 5
    4.14 83%

    9th

    78

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