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Marketing Management (3 Years or 4 Years including Foundation) BA (Hons)

Cardiff Metropolitan University

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Course options

  • Qualification

    Bachelor of Arts (with Honours) - BA (Hons)

  • Location

    Cardiff Met - Llandaff

  • Study mode

    Full time

  • Start date

    13-SEP-21

  • Duration

    3 - 4 Years

Course summary

The BA (Hons) Marketing Management at Cardiff Met has been developed in conjunction with the Chartered Institute of Marketing (CIM) syllabuses. The course has a great reputation for its vocational orientation - becoming a 'Met Marketer' will enable you to gain the academic knowledge and practical skills needed to gain employment in the marketing industry.The Chartered Institute for Management (CIM) describes marketing as "the management process responsible for identifying, anticipating and satisfying customer requirements profitably". Marketing is a critical business function and is perhaps the most important component in determining a business' profitability.Upon graduating you will have a wide base of marketing and management knowledge in what marketers say will be the most important knowledge capabilities in 5 years: Digital Marketing, Branding, Marketing communications, Global and International Marketing, PR and Corporate Reputation and be able to speak French, Spanish or Mandarin Chinese. You will also have the personal capabilities senior managers expect of a professional marketer: creative, commercially-astute, inspiring and not risk adverse. Our BA (Hons) Marketing Management degree has been awarded the CIM ‘Graduate Gateway’ status – this accreditation provides our students with an opportunity to gain exemption from both the CIM Certificate in Professional Marketing and Diploma in Professional Marketing Qualifications. In addition to this you will be able to participate in our CIM Student chapter and follow in the footsteps of our award students by participating in the CIM based creative and entrepreneurial activities. The competition will give you enable you to experience what it is like to work for an marketing agency by working on a campaign for a well-known industry brand with the top 12-finalists being invited to pitch their ideas to the client face to face.

Application deadline

15 January

Tuition fees

Students living in United States
(international fees)

£ 12,000per year

Tuition fees shown are for indicative purposes and may vary. Please check with the institution for most up to date details.

University information

Cardiff Metropolitan University

  • University League Table

    87th

  • Campus address

    Cardiff Metropolitan University, Student Recruitment & Admissions, Western Avenue, Cardiff, Cardiff, CF5 2YB, Wales

1,200 international students attend Cardiff Met, coming from more than 143 countries.

Subject rankings

  • Subject ranking

    78th out of 84 1

  • Entry standards

    / Max 200
    105 52%

    67th

    10
  • Graduate prospects

    / Max 100
    68 68%

    56th

  • Student satisfaction

    / Max 5
    3.94 79%

    53rd

    1

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