MA - Master of Arts
This Masters degree offers a strategic perspective on marketing management, a discipline that is increasingly being seen as critical to success in achieving business goals, and as a core function in many organisations. Students will gain knowledge and practical skills that are essential to various positions in marketing and strategic planning in a global environment. Depending on your choice of modules, your final award could be either Master of Arts (MA) or Master of Science (MSc).
Students on this course are eligible for a one-year Membership of Chartered Institute of Marketing (CIM) and access to a range of CIM resources and professional and networking events.
You will develop a strategic perspective and broaden your existing understanding of marketing and its integration into an overall corporate strategy and structure. You will hone your capacity for analysing complex marketing and business situations and reaching decisions on appropriate courses of action. You will also improve your career prospects in marketing and general business areas.
A highlight for many students is the residential weekend organised as part of this course - a weekend away combining presentations and workshops with great opportunities to network and get to know your fellow students.
Students on this course benefit from free access to part of the material on the course reading list.
As a Marketing Management postgraduate, you can look forward to excellent career prospects in both UK and international specialist agencies and within in-house marketing departments.
With the MA/MSc Marketing Management, you will be particularly well-placed to pursue marketing opportunities with organisations who want marketing specialists with business analytical skills. And with the MSc, you'll also be well-placed to pursue opportunities with organisations involved in technical or financial products.
During your study, you will be offered one-year Chartered Institute of Marketing (CIM) Affiliate Professional Membership and opportunities of attending the CIM professional development and networking events which are accredited towards your CPD.
CAREERS AND EMPLOYABILITY SERVICE
Our Careers and Employability Service is here to support you to achieve your full potential.
With a growing network of over 3,000 employers around the world and a team of experienced careers consultants, we provide you with a variety of opportunities to work and develop new skills. As a University of Westminster student, you’ll have access to our services throughout your studies and after you graduate.
We can help you:
- find work placements, graduate jobs or voluntary experience related to your course
- discover international opportunities to enhance your employability
- write effective CVs and application forms
- develop your interview and enterprise skills
- plan your career with our career consultants
- gain insights into your chosen industry through mentoring
- meet employers and explore your career options at our employer fairs, careers presentations and networking events.
- United States
- Antigua & Barbuda
- Bosnia and Herzegovina
- Burkina Faso
- Cabo Verde
- Central African Republic
- Congo (Democratic Republic)
- Costa Rica
- Czech Republic
- Dominican Republic
- East Timor
- El Salvador
- Equatorial Guinea
- Hong Kong
- Ivory Coast
- Korea DPR (North Korea)
- Marshall Islands
- New Zealand
- Northern Ireland
- Palestinian Authority
- Papua New Guinea
- Puerto Rico
- Republic of Ireland
- San Marino
- Sao Tome and Principe
- Saudi Arabia
- Sierra Leone
- Solomon Islands
- South Africa
- South Korea
- South Sudan
- Sri Lanka
- St Vincent
- St. Kitts & Nevis
- St. Lucia
- Trinidad & Tobago
- United Kingdom
- Vatican City
- Western Samoa
£ 17,000per year
Tuition fees shown are for indicative purposes and may vary. Please check with the institution for most up to date details.
University League Table
University of Westminster, London, 101 New Cavendish Street, LONDON, CITY OF WESTMINSTER, W1W 6XH, England
47th out of 84 7
Entry standards/ Max 200124 61%
Graduate prospects/ Max 10074 74%
Student satisfaction/ Max 53.76 75%