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Marketing - MSc

University of Kent

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University of Kent

Course options

2 options available

  • Qualification

    MSc - Master of Science

  • Location

    Canterbury Campus

  • Study mode

    Full time

  • Start date

    22-SEP-25

  • Duration

    1 Year

Course summary

Marketing is a rapidly evolving sector and a core part of every business and organisation. Marketers are responsible for planning and overseeing campaigns to promote brands, products and services while monitoring trends and responding to results. The CIM-accredited MSc Marketing course at Kent Business School is delivered by academic experts using the latest research and industry experience. On the course, you learn cutting edge material on the marketing mix from the digital landscape to the foundational ideas of strategy and consumer market trends. You also develop practical skills through industry speakers, workshops, and the option to undertake an Industrial Placement. MSc Marketing also comes with an optional Industrial Placement. Our Marketing graduates find work in consumer or business-to-business marketing, in a variety of marketing functions including marketing analytics, marketing communications, sales and brand management.

Accreditation:

This course is CIM accredited.

What you’ll learn:

You'll learn a range of vital topics to furnish expertise in marketing, including strategy, consumer behaviour, digital marketing, brand management, innovation and new product development and marketing across cultures. You will end your Master's with a detailed report, applying your expertise as a marketeer.

Tuition fees

Students living in United States
(International fees)

£ 24,700per year

Tuition fees shown are for indicative purposes and may vary. Please check with the institution for most up to date details.

University information

University of Kent

University of Kent

  • University League Table

    49th

  • Campus address

    University of Kent, Canterbury, Canterbury, Kent, CT2 7NZ, United Kingdom

VIEW PROFILE
A range of scholarships for international students, including GREAT Scholarships for students from China, Ghana, Kenya, Malaysia, Pakistan or Thailand.
Kent offers globally recognised degrees and has a diverse student community representing over 180 nationalities.
Kent provides excellent support for international students, including English language training and academic study support.

Subject rankings

  • Subject ranking

    Marketing

    29th out of 90 11

  • Entry standards

    / Max 211
    131 62%

    30th

  • Graduate prospects

    / Max 100
    80.0 80%

    27th

    7

  • Student satisfaction

    / Max 4
    3.05 76%

    55th

    25

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